1,100 Custom LED Light Strips Drive Experiential Visuals At Bangalore’s Main Airport December 18, 2023 by Super User Wide LED walls over the entry to the big security screening areas of new or modernized airport terminals are almost becoming something of a standard – with great examples from Singapore to Newark, NJ – but I haven’t seen one like this variation in Bangalore, India. It involves almost 1,100 custom LED light strips, using …
Watch: 164 Smartphones Stacked Like Christmas Tree To Create Unique Video Wall December 14, 2023 by Super User This is a fun retail project in Chile that somehow or other sync’s up 164 Samsung Galaxy smartphones to deliver messages on a digital Christmas tree. The set-up uses Novisign’s CMS software and its “Screen Sync” to get all the phones mapped and capable of behaving like a very big and complicated video wall, except …
Winner’s List: 2023 DSE “Dizzie” Awards Winners For Projects And Creative December 11, 2023 by Super User Here’s the winner list from the Dizzie Awards presented last week in Las Vegas during the Digital Signage Experience trade show and conference in Las Vegas. A few companies – Montreal creative studio Moment Factory and LED manufacturers SNA Displays and Esprit Digital – won multiple awards. Corporate Environments: Hewlett Packard Enterprise Global Headquarters, submitted by …
Vegas Sphere Turned Into Giant Christmas Tree Ornament For Holidays; Then The Rockettes Start High-Kicking November 28, 2023 by Super User All kinds of digital signage people will be finding their way over near the big new Sphere when they get to Las Vegas Saturday or Sunday for DSE, to see what all the fuss has been about since the giant LED ball went live this summer. Some may have U2 tickets (I checked, sold out) …
LED And Hologram-ish Transparent LCD Create Gingerbread House Christmas Activation In London November 23, 2023 by Super User An “activation” for the beauty brand Jo Malone uses a blend of LED, transparent LCD and scent marketing for a pop-up gingerbread house on a plaza outside the repurposed Battersea Power Station in central London. The gingerbread house has 3D illusion creative running on an LED that fills one wall of the structure, while inside …
Bus Shelter DOOH Display Made Into Taverna Door To Market Mamma Mia Dinner Theater In Sweden November 20, 2023 by Super User Hat Tip to Tim Rowe of OOH Insider for pointing out this campaign in Sweden, which nicely shows how digital street furniture can be dramatically re-skinned to drive an idea: Clear Channel Scandinavia was marketing an ABBA-themed Mamma Mia! party event – which I gather is a dinner theater venue thingie with audience participation. Dinner …
Outernet London Creates Giant Snow Globe Environment With Its Vast Immersive LED Screens November 20, 2023 by Super User Londoners who like to see the public Christmas lights and decor around their city have a new sightseeing stop this year – as the big and impressive digital art landmark on Oxford Street has taken on the appearance of a snow globe for the season. Outernet London, just at the edge of Soho and the …
Netflix Planning Bricks And Mortar Attractions To Immerse Fans In Popular Shows (And Sell Stuff) November 7, 2023 by Super User Streaming entertainment giant Netflix is reportedly going a little down the path of Disney and Universal Studios, with plans to start opening bricks and mortar locations that let consumers immerse themselves in aspects of favorite shows. First reported in Bloomberg (paywalled), and picked up by other media outlets, the Netflix House concept would start with …
Giant Drone Show Skeleton Marches Through Dubai … Or Does It? November 1, 2023 by Super User The CGI stunts appear to be continuing in Dubai. On the heels of a Lionel Messi digital tribute in a giant roadside picture frame, and a Godzilla-sized Barbie taking a step by the Dubai Mall is video overnight that purports to capture a huge drone show with a skyscraper tall moving skeleton, done to mark …
Korean Creative Tech Shop D’Strict Opening Projection-Driven Arte Museum On Las Vegas Strip November 1, 2023 by Super User The Korean creative shop that has produced some of the more amazing large format visuals seen on big public displays – including among the first anamorphic illusions – is opening what it calls an Arte Museum on the Las Vegas Strip in later this month. The projection mapping attraction will compete directly with Illuminarium and …