DOOHgood For Sandy’s Victims October 31, 2012 by Super User Source: Getty ImagesIt’s been hard to sort out what the trigger point is for firing up the DOOHgood relief engine, but the images and video that started coming out of the US Northeast as daylight came Tuesday was enough. There are hundreds of thousands of ad-based, retail and corporate digital screens out there and …
Software Stitches 5K Videos Into Huge Panoramic Video Walls, In Real Time October 22, 2012 by Super User You may recall a few months back a post about a Toronto company that has some crazy software that enables infinite zooming on a touchscreen. Content Interface has shown the software at a few trade shows and at the Preset DSE party, and I am surprised it has not found its way into more video …
Sightings: Qdoba Digital Menu Board System October 17, 2012 by Super User The photo doesn’t do it justice, but here’s a digital menu board set-up at a Qdoba Mexican fast food place at Newark’s airport. I grabbed a shot because it is one of those rare cases where the menu board is not jammed with information and you can actually read the selections from a distance. I’m …
Project Profile: Build-A-Bear’s Interactive-heavy Concept Stores October 4, 2012 by Super User Nanonation continues to have a big part in the Build-A-Bear Workshop retail chain, which has just opened the first of several nerw concept stores in the US. The new Build-A-Bear store design reflects two years of work updating the interactive, digital and overall customer experience in stores. For the unfamiliar, the store is about making …
Guest Post: Exploring CMS Workflow – Presided by Royal Bloodlines October 2, 2012 by Michael Arnett We often hear about content being king, and either context, communication or collaboration being queen, depending on whom you ask. Those ceremonial drums continue to beat mercilessly, and for good viewing reason. Behind the screen, however, whether relevant, beautifully collaborated content radiates throughout the royal castle, there still neeDS to be some kind of mechanism …
Project Profile: Hyperlocal Ad Network Expanding In Phoenix September 21, 2012 by Super User Unified Brand has been taking an interesting run at the whole hyperlocal digital network concept in the Phoenix area, and has now expanded into a sports center. Aspire Kids Sports Center now has five HD displays in its facility, running a mix of licensed videos and other digital material from content providers like CBS, and syndicated health and …
Company Offers Free All You Can Eat Stock Video Library For A Week September 20, 2012 by Super User I don’t know a thing about a company called VideoBlocks, but I do know motion graphics designers save a lot of time and control costs by using things like stock video and animations to build ads and messaging spots. So that community will be intrigued by an offer that came in via email this morning that provides “7 …
Video: Cheryl Cole Interactive Digital OOH Poster In UK Mall September 18, 2012 by Super User Polydor Records, Cheryl Cole from clearchanneluk on Vimeo. Here’s a brief – too brief really, but it’s at least something – video showing how that Cheryl Cole interactive dance thingie worked with Screenreach at a UK shopping mall. To promote the UK pop star’s new album, A Million Lights, ClearChannel UK worked with with TED@MediaCom …
Research: Advice, Opinions Trusted; Display Ads, Not So Much September 17, 2012 by Super User The research firm Nielsen has released the latest results from seems to be an ongoing study about the trust factor in all forms of paid advertising, ie TV, print, digital, radio. What’s interesting is how little trust people put in just plain advertising and how much more they do in recommendations from peers. “Recommendations from …
Content: Short Bites Adds Consumer Tips; Lowers Prices September 13, 2012 by Super User Tracey Crowe sent an update on her Charlotte, NC-based company Short Bites Media, which produces and sells content packages for digital sign networks. She’s added a set of consumer tips focused on energy savings, which add to packages she had on Fun Facts, Travel and going green. The latter is a big focus of the …
