Live Data Is Great, But Clutter, Not So Much November 11, 2015 by Super User I really like the automated content approach and utility that start-up TransitScreen is bringing to digital signage, however I can’t help but think the cluttered layout rule that applies to every other kind of digital signage should apply with this stuff, as well. In short, there’s way too much going on at once on those screens. …
Signage Solutions Company Puts Vertical Focus On Marijuana Shops November 11, 2015 by Super User When start-up digital signage software and solutions companies ask me for advice on how to go to market, I tend to STRONGLY encourage them to find a vertical market and make it their own. I don’t know the folks at EYECHRONIC.TV, but I have to admire how they’ve identified an emerging vertical and gone all-in …
Projects: The Space Needle’s 20-Foot Wide SkyPad November 10, 2015 by Super User The CBS Morning News had a piece this morning about new technologies that have spruced up the 53-year-old Space Needle tower in Seattle, and the element that caught my eye was something it calls the SkyPad. Developed and guided by the local studio Belle & Wissell, the SkyPad interactive wall is a set of tiled …
New Johns Hopkins Study Backs Up Value Of Adding Calorie Counts To Menus November 10, 2015 by Super User A new study by the Johns Hopkins Bloomberg School of Public Health suggests U.S.-based chain restaurants that voluntarily list calorie counts on their menus are compelling diners to eat less, something that arguably backs up the federal edict to get calorie counts on all US fast food menus by the end of next year. It’s …
Projects: Billboard Mapping In Milan November 9, 2015 by Super User Via Av Magazine Here’s an interesting spin on projection mapping, that addresses what to do about the marketing investment when the sun is up. In this case, two traditional billboards facing each other across a square in Milan have static messaging by day and motion by night, the billboards lit up by long throw projector …
Screen Kinetics Joins Curiously Short List Of Digital Signage Creative Agencies November 9, 2015 by Super User People who know me a bit know that I tend to often talk about the mystifyingly short list of companies that specialize in creative, in an industry that goes on endlessly about content being king. There are genuinely only a handful of companies that are expressly producing creative for signage jobs. So it was industry to …
Projects: 106 Feet Of Indoor LED At Salesforce HQ November 2, 2015 by Super User Part of the renovations done at the Fremont Street, San Francisco offices of CRM software giant Salesforce was a vast hi-rez LED wall on the lobby wall outside the elevator banks. The company used 4 mm pixel pitch LED modules, which rolls up to some 7 million pixels on a canvas 106 feet wide by …
Digital Art Gallery Start-Up Skips Hardware R&D By Using Smart Signs October 27, 2015 by Super User A digital artworks startup, one of several that have popped up in the last couple of years, has realized it could dodge a lengthy, painful and expensive R&D phase by forgetting about custom display hardware and simply using a smart sign display. Digital art platform provider Blackdove is using Samsung’s smart signage system on chip displays as the delivery vehicle …
Projects: The Biggest Indoor Projection Map Project In US October 26, 2015 by Super User Hat tip to DailyDOOH, as I missed this one when the release came out … Here is a terrific example of what can be done with projection mapping INSIDE a room with controlled lighting conditions – the ceiling on Union Station in St. Louis, MO. Solutions provider Technomedia describes the “Grand Hall Experience” as the largest permanently installed indoor …
IntuiLab Turns On Interactive Toolset For ChromeOS Digital Signage October 19, 2015 by Super User The French firm IntuiLab has developed and announced a version of its interactive screen tools to work with low-cost Chromeboxes and all-in-one Chromebase displays. The hook to the IntuiFace platform is its ability to enable slick, highly interactive HTML5-based experiences without the designer, developer or network operator need to know much of anything about coding. The ChromeOS …
