Webinars Coming Up This Month On Digital Signage Content Basics, And Data June 3, 2016 by Super User Not sure what’s up, but lately I’ve been involved in a string of webinars, helping put various companies and organizations. There are at least two more coming up. The Digital Signage Federation, which I’ve finally joined, has a June 15 “Hangout” session on the Basic Content Do’s & Don’ts for Digital Signage, in which I’m guessing I’ll …
Google Releases Open Source Software Library For Interactive Displays June 3, 2016 by Super User I’ll leave it to people who code, and their masters, to determine if this is, in some way, relevant to the digital signage market, but from my unschooled perspective this new open source interactive display software from Google looks pretty interesting. Google’s Creative Lab describes AnyPixel.js as “an open-source software and hardware library that makes …
Projects: University Of Kent Using Signage To Connect Students To Services June 3, 2016 by Super User The University of Kent, in the south of England, is using digital signage at its redeveloped library to help students find and use services. Thirty-five Samsung Smart Signage displays have been installed around the library by UK-based Eclipse Digital Media, using the cloud-based digital signage software, embed signage. “Navigating around the large 15,000 sq. metre space for up …
Six Tips On Creating Effective Playlists For Digital Signage June 1, 2016 by Niel Rieger Guest Post: Mark McDermott, ScreenCloud Personalization has long been recognized as the key to cutting through noise in our over-saturated digital world. In digital signage, where you have just seconds to grab attention against the passer-by’s friends, iPhone or work schedule, it’s even more crucial. Let’s say your audience is in the 50-65 year-old cohort. You’ve …
Projects: Samsung’s Godzilla-sized Smartphone Billboard In Moscow May 23, 2016 by Super User Samsung is marketing its new Galaxy S7 Edge phone in Moscow by draping one full side of an office tower with an LED curtain wall and adding a top and bottom that makes it look like a Godzilla-sized version of the new phone. The set-up is on Moscow’s Gidroproekt building, which is on the route …
Your Best Digital Signage Opportunity Might Be The One You Already Won May 19, 2016 by Danica Trapara Guest Post: Michael Tutton, Crown Content I was brought once into a big digital signage project to provide content for a $250,000 display set-up, two hours before it was all set to go live. Sounds crazy, right? It was. In the months leading up to that launch, the installers didn’t push for answers on content. …
IoT And Digital Signage: The Invisible Elephant In The Room – Part 3 (Conclusion) May 18, 2016 by Sue MacCutcheon Guest Post: Tim Strähle, Adversign Media This is the final part of a three-part series about retail detail signage and the Internet of Things. It’s based on excerpts from a broader white paper by the digital signage CMS firm Adversign Media, which markets Viewneo. It is available here. Digital signage: smarter through IFTTT IFTTT follows a simple concept that …
Digital Signage In The New Workplace May 17, 2016 by Kenneth Brinkmann Guest Post: Debbie Dewitt, Visix The workplace of the 21st century is a different animal than what some of us grew up with. With the dominant generations working being Generation Xers and Millennials, expectations and ideas of what makes a place worth working for are different than they were. Businesses are changing what they offer …
IoT And Digital Signage: The Invisible Elephant In The Room – Part 2 May 17, 2016 by Sue MacCutcheon Guest Post: Tim Strähle, Adversign Media This is part 2 of a three-part series about retail detail signage and the Internet of Things. It’s based on excerpts from a broader white paper by the digital signage CMS firm Adversign Media, which markets Viewneo. It is available here. What happens when IoT meets digital signage? The current state of …
Clearing Up HR Problems Using Digital Signage May 13, 2016 by Kenneth Brinkmann Guest Post: Debbie DeWitt, Visix A good Human Resources team is indispensable to the smooth running of a company or organization. Companies today are investing more in their HR departments1. They are often the interface between management and staff, and can make the difference in having an engaged workforce that knows what’s expected and wants to …