The Dark Art Of Projection Mapping Now Starts With A $5 Phone App October 25, 2016 by Super User There was a time, not long ago, when projection mapping was an intensely complicated, labour-intensive art form only high technical, deeply experienced pros could pull off. Now it’s a $5 app for iOS or Android. Well, sorta. The prosumer projector firm Optoma has just announced Projection Mapper, what it has dubbed “the first mobile app …
Giant Three-Sided LED Tower OK’d For LA’s Sunset Boulevard October 24, 2016 by Super User City councillors in West Hollywood in LA have chosen a winner in a design competition for a digital OOH ad structure that will be seen by motorists and pedestrians along the famed Sunset Boulevard. Called the West Hollywood Belltower, the three-sided vertical structure is anything but a digital billboard stuck on of a pylon. The …
Top 7 Digital Signage Uses in Convention Centers October 21, 2016 by Ken Goldberg Guest Post: David Kaszycki, Aerva Most convention centers around the world have installed some form of digital signage throughout their facilities. From large LED signs out front to information displays inside meeting rooms, convention centers are quickly becoming a category leader in the digital signage industry. Although many convention centers currently utilize digital signage, they may …
SEGD Offering BOGO Deal For Next Week’s Xlab in NYC October 20, 2016 by Super User The annual Xlab conference is next week in New York, and the Society for Experiential Graphic Design people behind it are doing a last minute push to gets bums in all the seats at the theatre down in Chelsea where it’s run. There are tours and a mixer on Thursday and the big conference is …
Tokyo Lab Pushes Mind-Wobbling Possibilities For Projection Mapping October 20, 2016 by Super User The big problem with projection mapping – apart from high costs and weather – was for quite some the technical challenge of aligning the projector or blended projectors precisely to a target projection surface. It got harder if the surface wasn’t flat. Software has fixed a lot of that, particularly projection-mapping software coming from companies …
Projects: New DC Bloomberg Offices Greet Visitors With Dynamic Visuals October 18, 2016 by Super User Here’s a nice example of how to present real-time data in a visually interesting way. This is the elevator lobby of financial news giant Bloomberg’s new Washington, DC offices – the entrance flanked by a pair of video walls. The office is a hub for about 250 staff in the US capitol. Montreal’s Telecine, which has …
Inside Secrets For Making Great Digital Signage Content October 18, 2016 by Dina Townsend Guest Post: Linda Hofflander, Skykit I’ve seen some really bad digital signage content in my 15+ years in the digital signage business. I’ve seen signage using long bullet-point lists on default PowerPoint themes. I’ve seen neon yellow text on a royal blue background, so bright it made my eyes hurt. I’ve seen low resolution images …
ScreenFeed Makes FIDS Displays A Subscription App October 17, 2016 by Super User Flight arrivals and departures displays were in the early days of digital signage something akin to a killer app – something that needed no ROI exercise to demonstrate the value, but something that also required specialty software and software/data integration expertise. Companies like Omnivex and PresentationPoint did a lot of trade in FIDS solutions for airports …
Projects: National WWII Museum Issues Digital Dog Tags October 17, 2016 by Super User I was in New Orleans for a few days last week, and felt lucky to have the time to tour the National World War Two Museum that has become a huge attraction in that city. It has been around for a few years , and recently added some new digital wrinkles I thought were worth sharing. …
How To Unify Sales, Marketing And Customer Service With Digital Signage October 13, 2016 by Stu Armstrong Guest Post: Sean Matthews, Visix Sales and marketing have been aligned in the corporate world for years, even integrated, in many respects. But what about customer service? Forbes magazine says that, in today’s customer-driven era, customer service is no longer just a post-sale activity, but is part of the total buying cycle. Business.com compares the …
