Video: Four Winds Uses Own Platform To Track, Drive Sales November 16, 2016 by Super User I’m not a big fan of the phrase – “Eat your own dog food” – because it kinda turns me off dinner. But … it’s an apt way of describing how organizations actually use the products or services they sell. This is a video I stumbled on from Denver’s Four Winds Interactive – posted a few …
Sixteen:Nine Podcasts: Michael Schneider, ESI Design November 16, 2016 by Super User I had a chance last week to tour the New York studio and offices for ESI Design, which has done some amazing experiential digital work in public spaces, as well as museums and in retail settings. Michael Schneider is a senior experience designer and creative technologist at the company, and we spent time talking about the …
Christie Adds New Tools, Services For Projection Mapping Jobs November 15, 2016 by Super User Christie introduced a product called Christie Mystique earlier this year that was built around the concept of making projection mapping jobs far easier to dream up, visualize and execute. The idea was that very ambitious jobs like projecting on to a pro hockey ice surface – something that for a long time was immensely complicated – could largely …
Saddle Ranch Touts Plans For Ad Network In Marijuana Dispensaries November 15, 2016 by Super User The U.S. elections last week resulted in several states voting to legalize recreational or medical marijuana, and it should be no surprise that companies of all kinds see an industry that’s got a lot of growth and opportunity in it. Like in digital OOH advertising. Phil Cohen built up his first businesses in digital OOH …
Taco Bell’s 1st Flagship Store Features 4×4 Social Media Video Wall November 14, 2016 by Super User The fast food chain Taco Bell has opened its first “flagship” location, a two-storey Taco Bell Cantina on on the Las Vegas Strip – at Harmon Corner,across from City Center and The Cosmopolitan. I mention this because the store has a heavy digital presence, from digital menu boards to a 4 by 4 video wall that runs …
Make Life Easier for IT And Facilities Teams With Enterprise Digital Signage November 14, 2016 by Stu Armstrong Guest Post: Sean Matthews, Visix Different teams need different things, and digital signage allows you not only to tailor content to specific audiences, but also the way you pull in and manage that information. Your IT staff needs to integrate lots of different systems, while your facilities managers are trying to anticipate and meet visitor …
Sixteen:Nine Podcasts: Brad Parler, Blinds.com November 9, 2016 by Super User A couple of years ago, an old industry friend, Raffi Vartian, said I really needed to see something. He sent me a link to a video, I watched it, and sent back a note saying, “That’s FREAKING brilliant!” The video was for a corporate communications project at the Blinds.com offices in Houston, Texas, and it showed staff-facing messaging being …
Spanish Travel Guide Projection Maps Country’s Cuisine At Launch Party November 4, 2016 by Super User We’ve seen lots of great example of projection mapping on grand scales – on buildings and monuments – but nowhere nears as many that go indoors and use small, much more intimate settings to play with visuals. Here’s a great one, though, from the 2016 launch party this summer of the latest version of Repsol, …
Rush Call For Speakers – NYC – Nov. 9th November 3, 2016 by Super User UPDATE — SORTED OUT! THANKS!!! I’m moderating a panel at an Infocomm Connections digital signage event next week in New York, and a couple of speakers have had to drop off last minute because of other commitments. So I’m looking for a couple of people to step in. The subject is The Big Digital Canvas, …
Coates Formally Launches VR Tool To Help Sell QSR Digital Signage Solutions October 28, 2016 by Super User The Aussie firm Coates Group has formally started marketing its in-house virtual reality capabilities as a way to understand how digital signage and interactive screens could be integrated into the stores of its target vertical – fast food restaurants. The company has opened up a lab and showroom in its new Chicago offices, and is …
