Fitness App Tona’s Leaderboard Digital Signage Gamifies Gyms May 20, 2019 by Dave Haynes Here’s a nice example of that whole omnichannel thing actually being put to use – an all-encompassing fitness app called Tona for individuals and gyms that spans everything smartphone screens to leaderboards everyone sees. The background for Tona is a fun story – a visual designer interviewing for a Google job, asked as part of …
Some Digital Signage Audiences Are Genuinely Engaged, But Here’s How To Deal With Flirters And Zombies May 20, 2019 by Samantha Brault Guest Post: Mike Kilian, Mvix Many companies are drawn towards using digital signage because it is an effective “mass communication medium” which allows dynamic and frequent content updates. Even though delivering dynamic, targeted content is the hallmark of the digital signage platform, effective communication requires a deep understanding of the audiences and their preferences. Creating …
Five Ways Internal Communication Managers Can Use Digital Signage To Create Informed, Engaged Workplace Cultures May 20, 2019 by sixteenninewpadmin Guest Post: Samuel Mekonen, Seenspire You go by many names: internal communication manager, people’s experience manager, chief diversity officer, or even chief heart officer. But whatever your mantel, your mission is one of nurturing: to foster a positive and empowering company culture through the promotion of open communication, understanding, and shared values, to create the …
74-LCD Video Wall Energizes JP Morgan’s Hong Kong HQ Lobby May 17, 2019 by Dave Haynes This is a very nice, narrow-bezel LCD video wall in the lobby of J.P. Morgan’s Hong Kong offices. You are currently viewing a placeholder content from Vimeo. To access the actual content, click the button below. Please note that doing so will share data with third-party providers. More Information Unblock content Accept required service and …
Screenfeed Adds Full Customization Capabilities To Its News Feeds May 14, 2019 by Dave Haynes News feeds from data providers have typically come in one of two ways: raw XML or other feeds that could be flowed into templates; or pre-designed, finished feeds with the look and feel already sorted out. Now Minneapolis-based Screenfeed has added new capabilities that allow top-to-bottom customizability for their customers. “News is, by its nature …
Seattle DSF Mixer Gets The Understory On Amazon’s Spheres May 9, 2019 by Dave Haynes It took going to Seattle to remember and realize a few things about the city and region. First, there are some really big, impactful companies out here – like Amazon, Microsoft, Costco, Boeing and a little coffee chain called Starbucks. Second, there’s more of a signage ecosystem than is maybe obvious. I am in Seattle …
Company That Rents Physical Artworks To Businesses Adds Digital Signage Capabilities May 3, 2019 by Dave Haynes A company that provides physical works of art as a service to property owners and companies has added digital capability, providing a presumably less costly alternative to custom creative for things like large format video walls. Boston-based TurningArt says it has a collection of over 25,000 pieces of art, including paintings, illustrations and photographs, “most of …
It’s 2019 And We’re Still Doing Carved-Up Screens??? May 2, 2019 by Dave Haynes My calendar confirms it is indeed 2019, and not 2009 – which makes it somewhat mind-wobbling that there are still start-up media companies touting an ad model for out of home environments based on the totally different dynamics of web advertising. A company called AdMetv has launched in the US Northeast – mainly in bars …
Vancouver Office Tower Uses OLED Video Wall To Replace Directory, Renew Lobby May 2, 2019 by Dave Haynes This is a tiled LG 2 by 6 OLED video wall built into the lobby wall of an office tower in downtown Vancouver, BC. The displays are set into a bamboo wood wall set against a granite wall. They replaced a physical building directory. The project at Park Place, at 666 Burrard Street, was put …
Blended Reality Nail Polish Kiosks Drive 24% Sales Bumps April 17, 2019 by Dave Haynes The global beauty company COTY is using free-standing blended reality kiosks to help demo and sell a line of nail polish products, and has seen 24% sales bumps at locations where they are plugged in. There are more than 400 units – marketing nail polish from the COTY brand OPI – in third-party stores around …
