Tests Validate Using Digital Signage To Calm Stress Medical Lab Visitors June 4, 2019 by Super User I don’t know if the test sample is large enough to be meaningful, but it its nonetheless interesting that calming art images and music on a medical lab digital signage system made blood sampling a better experience for patients at the Health Innovation Centre of Southern Denmark. Seven citizens who were clear they do not like …
IoT Weight Sensors On Sydney’s Commuter Rail Cars Show Occupancy Estimates On Platform Screens May 29, 2019 by Super User This is very clever and useful – commuters travelling on the rail network in Sydney, Australia can now make informed decisions on where to stand on a platform for the best shot at getting a seat. The rail authority, Transport for NSW, now has digital signage on platforms that shows which rail cars have seats …
DOOH Billboard Network Starts Running The Onion’s Satirical News Headlines May 29, 2019 by Super User LA-based digital OOH network operator WOW Media has started running snarky, satirical headlines from The Onion on big digital boards around the sprawling city. “We’re always looking for a new way to get our content in front of our clients and partners in the entertainment industry. I can hardly think of a better place to …
Holograms With A Business Model – Ronnie Lee Explains His Virtual DJ Start-up May 29, 2019 by Super User When DSE was on a few weeks ago in Las Vegas, I wandered down to the other end of the convention center to get a glimpse of the legendarily crazy Nightclub and Bar Show – where endless booths pour free drink samples. I wanted to see how nuts it really was, but I was also …
Visix To Showcase Voice-Based Interactive Wayfinding At Infocomm May 28, 2019 by Super User Atlanta-based CMS software company Visix is going to showcase new a new voice-activated wayfinding application in a couple of weeks at its InfoComm 2019 booth in Orlando. “This is the next step in audience interaction,” says Jill Perardi, creative services manager for Visix. “People have embraced Voice User Interface technologies like Alexa, Siri and Google …
Great Things Can Come In Small Packages, Including Digital Signage Screens May 24, 2019 by sixteenninewpadmin Guest Post: Christina Condomaros, Yodeck Smaller screens for digital signage probably isn’t something you think of as effective. I mean, bigger is better, right? But smaller screens could be the perfect showstoppers – and money makers. All you have to do is use them in just the right places. Why choose smaller screens for digital signage? Because …
This UK Digital OOH Campaign Only Fires Up When The Situation Gets Sneezy May 23, 2019 by Super User There’s no real revelation in content being updated or triggered based on open source data, but a new DOOH campaign goes the next step with a campaign for Piri allergy relief products that only goes live when pollen counts pass a certain threshold. The campaign is fully programmatic, from planning through to purchase of out-of-home …
Billboards In 40 US States Use Data In DOOH Campaign For Missing Kids May 22, 2019 by Super User The National Center for Missing & Exploited Children (NCMEC) and ad agency M/H VCCP have launched Runaway Train 25, a cross-industry initiative that sees more than 450 digital billboards and transit screens raising awareness ahead of Saturday’s National Missing Children’s Day. This is a separate initiative from the one pulled together by the automated content …
Astonishing: AI Brings A Selfie-Friendly Salvador Dali Back To Life At His Florida Museum May 22, 2019 by Super User Hat Tip Kevin Cosbey/Arrow for spotting this project … This is flat-out astonishing – a museum that used AI deep fake technology to bring a dead artist back to virtual life at the museum built in his honor. The Dali Museum in St. Petersburg, Florida partnered with Goodby Silverstein & Partners to create an Artificial …
Expanded UNIQLO Store Takes Big Steps With LED May 22, 2019 by Super User The expanded UNIQLO store at Toronto Eaton Centre – a huge indoor mall in the city’s central business district – has a staircase that’s now lined with LED risers. The stairs were custom-made by Ottawa’s UTG Digital Media for the expansion. They are 27 feet wide and have 13 shock-absorbent steps, all of which can display …
