KC Office Block Uses Generative Data For A Dynamic Digital Clock Tower April 7, 2021 by Dave Haynes This is a digital clock tower feature on an office building in central Kansas City, using generative art to suggest the time and weather. The LA creative technology shop StandardVision was commissioned by Block Real Estate to develop the new digital display at a top corner of 46 Penn Centre. The Dynamic Weather Clock was …
Country Artist Mines Fans’ Social Media Posts For “Good Day” Digital Billboard Campaign April 6, 2021 by Dave Haynes Lamar is running an interesting digital billboard campaign in U.S. markets that pairs promotion for a country music entertainer’s new album with photos contributed to a social media campaign built around the pay it forward concept. Nashville artist Brett Eldredge recently launched the #GoodDayMovement hashtag campaign, showing fans involved in community projects on Lamar digital …
Tooshlights Makes Real-Time Toilet Occupancy Data Available For Digital Signs April 5, 2021 by Dave Haynes RH Image: TRAX Analytics Some of the best data integrations that can be done between sensors and systems, and digital signage networks, is tapping into real time data that can visually indicate what’s going on. You’ve likely seen digital signs that show the availability of stalls, overall and floor by floor, in large parkades. Now …
Raydiant Acquires Staff Motivation Firm, Broadening Workplace Communications Offer April 5, 2021 by Dave Haynes Silicon Valley-area digital signage CMS startup Raydiant has announced its acquisition of Hoopla, a content and tech partner that does what it calls a performance management and motivation platform for workplaces. The company, founded in 2017, was already using Hoopla’s data-driven, gamified, motivation solutions as part of its signage offer, and this certainly broadens Raydiant’s …
Poland’s Screen Network Using Playful Deep Fake Tweaks of Masterpieces To Showcase Medium April 1, 2021 by Dave Haynes The Polish digital OOH media company Screen Network have developed a fun campaign that draws attention to their screens by using “deep fake” technology to manipulate famous paintings. The campign uses artificial intelligence and deep learning to create life-like but entirely artificial animations of famous paintings from the likes of Van Gogh, Vermeer and Da …
Brilliant Example Of Digital Merged With Mechanical For Engaging Interactive Work March 29, 2021 by Dave Haynes This is brilliant stuff … famous works of art digitized and playfully integrated with old-school mechanical devices to make them interactive. The exhibit is called Mechanical Masterpieces – a collection of paintings reimagined by artist Neil Mendoza for the 21st century. Optimized for short attention spans, it allows viewers to poke, switch, disco, inflate and …
Real Estate Developer Uses Anamorphic Illusions On Indoor Corporate LED Video Wall March 29, 2021 by Dave Haynes New anamorphic 3D visuals on big LED boards located in public plazas in Asia seem to be popping up more and more on feeds like Linkedin. Like this one with a Star Trek craft flying out of a building corner. Here’s a very different take – a corporate office in Vancouver, BC that is using …
Feeding The Content Beast With “Machine-Generated Creative” March 17, 2021 by Dave Haynes Feeding the content beast – steadily dealing with the insatiable appetite of a digital signage network – has been an issue for as long as the industry has been around, and one that’s still not really solved. Data integration capabilities, scripting and presentation tools like HTML5 have made it possible to automate some messaging, which …
Another Big Robotic Video Wall Surfaces, But This One’s Safe Inside, And Done With Projection March 4, 2021 by Dave Haynes Here’s another example of one of those robotic, kinetic, three-dimensional walls that has cubes that push out and slide back in based on programmed sequences. It is is the same motion technology as what was used for that ill-fated Coca-Cola spectacular LED display in Times Square, but the biggest difference with this one is that …
Free Content For Women’s History Month March 3, 2021 by Dave Haynes The CMS firm Rise Vision has kindly made a set of nine high-rez jpegs available that celebrate Women’s History Month, which is on right now. They are available with no strings to other networks, regardless of whether the screens run or not on Rise software. A direct link to download the ZIP is here: https://www.risevision.com/hubfs/2021%20Campaign%20Posters/womens-history-month-posters.zip (high res …
