LED Studio partners with Cree LED on Architecture for Next-Generation Displays March 11, 2026 by John Berkovich LED Studio has announced a strategic partnership with Cree LED to introduce a new generation of LED display technology built around a simplified system architecture. At the center of the collaboration is Cree LED’s Optilamp LED component, which integrates much of the circuitry normally distributed across an LED module directly into a single diode. The …
Triumph Motorcycles Upgrades Factory Visitor Experience with Nowsignage March 11, 2026 by John Berkovich Triumph Motorcycles has deployed a new digital signage platform at its Factory Visitor Experience in Hinckley, England, giving the company greater flexibility to manage content across screens, projectors, and blended displays from a single interface. The system, powered by Nowsignage and implemented with AV specialist Noise Boys, allows the team to quickly update exhibits, support …
Cheeky OoH Campaign Uses Everyday Objects to Push Colonoscopy Awareness March 10, 2026 by John Berkovich A new awareness campaign supporting the documentary Andre Is an Idiot is taking an unusual approach to promoting colon cancer screening: pairing a whimsical melody with everyday objects that bear a suspicious resemblance to a certain part of the human anatomy. Created by agency Mekanism in collaboration with film distributor Joint Venture, the campaign titled …
Sphere’s Exosphere To Host Live Mobile Game Promotion For Las Vegas Visitors March 10, 2026 by John Berkovich Visit Las Vegas is turning the LED exterior of Sphere into an interactive gaming platform for a one-night promotion designed to engage audiences both online and on the Las Vegas Strip. The event will take place on March 13. Developed by Sphere Studios, the promotion allows registered players to participate through the CodeMatch.com website while …
Target Plans Major Store Upgrades And Technology Investments March 9, 2026 by John Berkovich Target says it plans to invest heavily in store upgrades, technology and customer experience as part of a broader strategy aimed at returning the retailer to sustained growth. The Minneapolis, USA-based company outlined the plan during a financial community meeting, announcing more than $2 billion in additional spending during 2026 focused on store operations, merchandising, …
AI Chef “Aimen” Cooks Up an LED-Filled Dining Experience in Dubai March 6, 2026 by John Berkovich The new AI-themed restaurant Woohoo in Downtown Dubai is combining immersive AV and automation with human hospitality in a concept built around collaboration between people and artificial intelligence. Developed by the experience design and integration firm Vivid Studio, the venue centers on an AI persona named Chef Aiman. The system generates menu concepts and influences …
Dimensional Innovations Revamps Accenture Federal’s Forge Experience Center in Washington March 6, 2026 by John Berkovich Accenture Federal Services has reopened its technology-focused experience center in Washington, D.C., following a comprehensive redesign led by Dimensional Innovations. The updated facility, known as The Forge, is designed to help U.S. federal agencies explore emerging technologies within a secure, compliance-driven environment. The goal was to blend Accenture’s global commercial innovation expertise with its federal …
Texas Credit Union Adds Accent LED Lighting Installations March 6, 2026 by John Berkovich SNA Displays has installed sculptural LED lighting features at two branches of the Fort Worth-based Educational Employees Credit Union (EECU), using the company’s Accent LED lighting sticks to enhance lobby environments. The installations create vertical digital centerpieces made up of 16 LED sticks arranged as illuminated “brand fins.” Each structure is 6 feet 7 inches …
Ocean Outdoor DooH Game Lets Players Control Screen With Their Backsides March 5, 2026 by John Berkovich An interactive digital out-of-home campaign in Europe is letting participants control a game on large-format screens using their backsides. Called Dodge The Finger, the campaign was created by Manchester agency TBWA\MCR for prostate cancer charity Prost8 and runs on premium digital screens operated by Ocean Outdoor. The retro-style arcade game uses motion-tracking technology to detect …
Palmer Digital Group Promotes Chuck Lewis To President March 5, 2026 by John Berkovich Palmer Digital Group has promoted Chuck Lewis to president, elevating the longtime vice president who has been with the company since its founding in 2018. Based in Aurora, Illinois, Palmer Digital Group designs, supplies and installs indoor and outdoor digital kiosks, drive-thru digital menu boards and canopy systems, primarily serving quick-service restaurant and fast-casual operators. …
