Generative Art By Refik Anadol On Huge Video Wall Opens NVIDIA’s Big GTC Event March 20, 2024 by Dave Haynes Tech giant NVIDIA, whose fortunes have rocketed withe the rise of crypto and AI, had its NVIDIA GTC (short for GPU Technology Conference) this week in Silicon Valley – kicked off with a rock concert-like keynote at a packed 18,000-seat pro sports arena. There was a pile of news and insights about AI chips and …
That Vast Digital Canopy In A Refurbished Manchester Leisure Complex Has Switched On March 20, 2024 by Dave Haynes Photo Credit: SWNS That big digital ceiling in Manchester, UK has now been switched on, with the re-opening of a refurbished Printworks. The entertainment and leisure complex went through a £21million upgrade, with the visual centerpiece a 1,000 sq. meter digital canopy – called Printworks SkyLights – that spans the three internal streets and the …
Boring Is Beautiful: Schiphol Airport Relays Arriving Baggage Status For Passengers Waiting At Carousels March 19, 2024 by Dave Haynes I was chatting the other day with an industry veteran who shares my possibly strange affection for what I call boring digital signage – data and sensors-driven information that is pretty much the polar opposite of on-screen eye candy. It’s just content that informs and guides. Here’s a really good example of that … screens …
Seven Reasons Why Your Digital Signage Job May Look Like Crap March 13, 2024 by Nick Lynch Guest Post: Nick Lynch, cFire I often am amazed out in the world when I see screens small and large with obvious errors from minor to grotesque. In my experience here are 7 reasons why your digital signage may be suboptimal or down right crappy! Network – Depending on the number of displays and locations …
Dubai Towers Used For Biggest Temporary Projection Mapped Surface On Planet March 12, 2024 by Dave Haynes Photo Credit: Stéphane Aït Ouarab/2024 Saï Dubai has a well-established track record for going big with its bling, and the UAE city-state now has more records for the largest short-term projection mapping jobs on the planet. The projection show ran about a month ago on the twin towers of a development called One Za’abeel, which …
21 Minutes Well-Spent: Video Walks Through Gensler’s Digital Experience Design Process March 5, 2024 by Dave Haynes This is a really worthwhile 21 minutes, when you have time, digging into the design and execution process for experiential spaces, as laid out by the director of media architecture at Gensler, the world’s largest architecture and design company. NYC-based Michael Luck Schneider explains in this video the iterative design process he and the digital …
Survey Suggests Digital Signage Now In Place in 84% Of US Retail Banking: DBSI March 4, 2024 by Dave Haynes Banking-focused solutions provider DBSI has released the 2024 version of an annual benchmarking survey on the use of Digital Signage and Experiential Marketing within retail banking and the corporate offices of bankers, with the free-to-download report suggesting screens inside and around banks are very common. The survey done by the Phoenix-area company with 90 banks …
“Opulent” Underwater Creative Developed As Refresh To LV Cosmopolitan’s Experiential Lobby February 23, 2024 by Dave Haynes One of the first, and still one of the best, experiential digital installations yet seen in this industry has had a major content refresh – with a new live-action creative piece now running on the monumental 16-foot-tall columns in the lobby of the Cosmopolitan in Las Vegas. The new work – called Opulence – was …
United Airlines Using “Headless” Digital Experience Platform To Drive Some 1,800 Screens February 22, 2024 by Dave Haynes US air carrier United Airlines has started rolling out color-coded directional signage for print and digital in the pre-security “lobbies” of some of the airports it serves, responding to customer feedback that what was in place needed work. In an interesting twist, Linkedin posts talking up the new look for signage reference how United’s digital …
New Mega-Resort Near Seoul Has Vast LED Canopy Over Entertainment Street February 19, 2024 by Dave Haynes A vast LED canopy display has been switched on at a new mega resort about an hour west of Seoul, near that sprawling city’s main airport. The display is the key feature of an area called Aurora, and involves 150-meters (not sure if that is length or square meters) of LED display above what is …