ISE Sixteen:Nine Mixer Sponsor Profiles: Screenfeed January 18, 2023 by Super User Integrated Systems Europe is fully back after COVID-era disruptions, and Sixteen:Nine is doing a Barcelona version of the networking mixer it has been doing annually at DSE in Las Vegas for the past decade or so. The event (sold out, sorry!) happens because of eight great sponsors who help cover the considerable costs. I like …
You Can Now Book 15 Seconds Of Digital Billboard Fame In Times Square – For $40 January 13, 2023 by Super User The owner/operators of a new multi-purpose development in NYC’s Times Square are making it possible for people to book 15 second messages on its 18,000-sq. ft. LED screen for $40 – an offer already taken up by a Scottish man, who used his fleeting moment of purchased fame to eat a slice of bread in …
Childhood Garden Digitally Recreated On Cafe Video Wall At Dior Pop-up In Seoul December 28, 2022 by Super User The famed fashion house Christian Dior opened a huge pop-up store in Seoul, back in May, that will be open for three years, celebrating the French brand. One of the big features of the concept store in the Seongsu district is a large LED media wall in the cafe, put together by the Seoul-based creative …
That Santa Elevator Ride Is At A Boston Mall (Not in NJ), And It Was Created By A Montreal Creative Studio December 19, 2022 by Super User The post I put up about a week ago about a digital Santa Claus display at a U.S. shopping mall has generated a lot of page views, but also a lot of confusion about the location of the exhibit and how it works. After many comments and emails, I finally have some clarity about where …
Mall Uses Displays, Creative To Create Virtual Elevator Ride For Kids To See Santa December 12, 2022 by Super User Hat Tip to Jay Leedy at Sony for pointing out … And a note … it’s not clear this is running this year. It might be be news from a few years ago, as a reader suggests in the comments. Whatever the case, the application is interesting and well done. AND … it may not …
Anamorphic Ad Spot At Danish Mall Shows Possibilities And Limitations of 3D Creative December 9, 2022 by Super User This is a great example of well-executed anamorphic illusion creative that shows what’s possible, but at the same time demonstrates the limitations of these digital illusions. It’s on a big DOOH LED display in the center court of a shopping mall in Copenhagen, Denmark – a spot for a Danish broadcaster’s “popular Christmas calendar ‘Tinka …
Blending LED Walls Into Public Spaces With Intentional Content Design December 7, 2022 by Super User GUEST POST: JAKE BERG, RENDER IMPACT What first comes to mind when you think of an LED screen? Is it a simple digital sign used to convey an advertising message, or is it a completely customizable blank canvas with endless opportunities to create remarkable viewing experiences? Hopefully the latter, as LED experiences have evolved significantly, …
Streaming Digital Art Platform Loupe Launches Business Version Aimed At Digital Signage November 17, 2022 by Super User A streaming digital artworks platform called Loupe, based in Atlanta, has launched a business version of its service that can be used for digital signage and related use-cases. Loupe for Business is described as “an affordable solution for out-of-home business verticals from hospitality to healthcare to bring distinctive art streams into their lobby, offices, lounges …
Iconic UN Buildings In NYC Projection-Mapped To Kick Off World Cup Program November 8, 2022 by Super User Projection mapping on buildings is reasonably common these days, and much easier to do because of technology advances, but it is still impressive when a very large, iconic structure becomes a digital canvas. Earlier this fall, the United Nations headquarters in New York were illuminated by some 26 projectors to kick off a campaign celebrating …
Clever Creative On LED Wall Gives Corporate Lobby Illusion Of Greater Depth November 2, 2022 by Super User The great majority of videos I’ve seen in the past couple of years that used false perspective visual illusions have involved over-the-top creative that sees dragons and cats and trucks and you-name-it seemingly escaping the boundaries of an LED screen fixed on the corner of a building, but here’s a nice, much simpler execution done …