Projects: Interactive Retail Flooring Configurator Bridges Signs And Smartphones May 26, 2015 by Super User This is an interactive flooring selection station for retail that bridges phones and digital signs, from a company called Prendi in Brisbane, Australia. Choices Flooring, Australia’s top flooring retailer, worked with Prendi to develop a custom digital configurator mounted on a purpose-built inspiration wall. The first one was done in 2013 and now the companies are on …
When Even The Basics Get Missed … May 21, 2015 by Super User Spotted this digital sign in the lobby of Toronto’s Delta Chelsea hotel last night, and groaned. It’s bad enough the design tries to shovel no end of print material into three zones on the screen. What made me crazy looking at this was the most basic thing: the image files don’t fit the resolutions of …
Projects: Philly Office Towers Add Live Transport Data Screens May 15, 2015 by Super User I blabber a lot these days about how live data is the content gift that can keep on giving, so I was happy to get an email today about a cool new project in Philadelphia that outs the idea in practice. Brandywine Realty Trust has partnered with TransitScreen to show real-time transport data, across multiple …
Projects: Shell Does Own Gas Pump Network May 12, 2015 by Super User Fuel giant Shell is bankrolling its own screen network on gas pumps in the Netherlands, with some 75 stations and 600 screens up and running. The company also has a trial going in Malaysia. The content is a 90-second loop of 10 second spots for store promotions and customer information. The network is running BroadSign’s ad-centric …
Research: A Video Also Worth A Thousand Words May 12, 2015 by Super User The automated video creation service Animoto has released results of research that reinforces the wide understanding that most consumers would rather watch a video about a product than read about it. The Animoto Online and Social Video Marketing Study, based on feedback from 1,051 U.S. consumers, suggests people prefer to interact with businesses through video and …
Projects: Screens Are Focal Points In Ontario Lottery’s Reworked Mall Kiosks April 15, 2015 by Super User Ontario Lottery generates about $130 million annually by selling lottery ticket products at some 130 kiosks plopped into the concourses of shopping malls around the province. About six months ago, the provincial corporation started running a pilot program that spruced up the look of the kiosks and made digital display the centrepieces, running content generated …
4K In Digital Signage: It’s Not A Sprint; It’s A Marathon April 15, 2015 by Super User I have a business contact I work with on video production, and I mentioned to him recently how it may well be time to step up production from 720P to 1080P, as that now seems to have settled in as the standard in digital signage video outputs. Nope, he said, we’re going right on past …
Projects: Spaulding Boston Inspire Patients, Families Using Digital Signage April 10, 2015 by Super User Spaulding Boston rehab hospital opened new digs on that city’s waterfront about two years ago, and the facility is full of different video wall configurations all built around driving the hospital brand and inspiring patients and families going through the recovery process from injuries and illnesses. There are 18 different digital media display walls …
Triggered Content: What’s Old Is Somehow New Again April 2, 2015 by Super User More than 15 years in digital signage has, admittedly, left me a little jaded. What can excite a bunch of people barely gets a shrug out of me when I see it or read about it. Sometimes common sense tells you something won’t every really fly – like glasses-free 3D or most of the Stupid People …
TigerLogic Debuts Postano User-Gen Chrome App For Retail April 2, 2015 by Super User Portland, Oregon-based TigerLogic has developed and released a user-generated content application for kiosks that jumps on the rather abrupt explosion of development and interest in Google’s low-cost Chrome platform. The company’s interactive brand is Postano, and Postano Kiosk is now an app that can be downloaded from the Google Chrome web store. It’s designed for integrating user-generated …
