Six Great Ways To Optimize Workplace Communications Using Digital Signage February 4, 2016 by Tim Griffin GUEST POST: Colin Bovet, Enplug Whether you’re the Head of Culture at a tech startup or a manager at a Fortune 500 company, you should care deeply about how to communicate with your team. The study and practice of communication within companies is called internal communications, and it is crucial to boosting employee engagement. One study …
Projects: Risotto Ball Sales Explode After UK Chain Adds Digital Menus January 28, 2016 by Super User So first – there are fast food stops for risotto balls? Second, if you market them using digital menus, sales may get a very nice bump. That’s what happened last fall for London, UK risotto ball specialists, Arancini Brothers, when the chain converted traditional menu posters to digital displays. UK-based digital signage company Eclipse Digital …
IAdea To Debut AnyTiles Infinite Video Wall Solution At ISE January 22, 2016 by Super User Taiwan-based device and solutions company IAdea has started marketing what it calls AnyTiles, an “infinite video wall” solution that gets away from the need for driving large, tiled displays with custom and high-end PCs and play-out devices. IAdea has dubbed the technology as Distributed Graphics Architecture (or DGA), and will be showing it off next …
Five HTML5 Options For Building Digital Signage Creative January 4, 2016 by Curtis Tilly For two decades, Adobe Flash was the Holy Grail for designers creating motion graphics for the web and digital signage. Recently, however, the Interactive Advertising Bureau (IAB) made HTML5 the new industry standard for digital creative. Unlike Flash, HTML5 provides a universal tool to create content that, because the rendering is done by the browser, …
Projects: Digital Drives Happier Holiday Travel At Toronto’s Pearson Airport December 28, 2015 by Super User Traveling through airports during the Christmas holiday period can suck the joy out of just about anyone – between line-ups, delays, many more rookie travellers than normal and general mayhem. So the people at Toronto’s Pearson International Airport put together an on-premise Happier Holidays campaign that uses temporary digital displays, among several tools, to inject some fun. …
Media Companies Investing In An Increasingly 9:16 World December 17, 2015 by Super User If you have been around digital signage for a few years, you know about the struggles sign networks that were based around portrait mode had in finding and using content. Just about everything out there was landscape, and precious little was made in their chosen 9:16 format. So these networks would either do serious edits on …
Cues And Clues To Tuning Your Digital Signage Content To Your Core Audience December 15, 2015 by Super User One of the first things a good digital signage consultant is going to ask a client is: “Who is your audience?” That can sometimes be easily defined, or be really hard, when it comes to catch-alls like mass transport or shopping malls. Adobe has been releasing a series of surveys looking at how consumers look …
Projects: Illinois Church Lights Up Simple, Logical, Nice Digital Signage Network December 9, 2015 by Super User Here’s a great example of how digital signage projects – no matter how modest – can succeed because the people or person behind it exercised solid thinking and common sense, and coupled that with some creative talent. I saw a Tweet about a church using Rise Vision’s open source content management platform and Raspberry Pi …
Nanonation Promotes Good Work & Product In New Marketing Video December 7, 2015 by Super User Regular readers will be solidly at the “Yeah, Yeah, Dave, got it” stage when it comes to me going on about the importance of marketing videos in a video driven business (and how few do it). But, I’ll keep going on about it until it becomes commonplace, instead of rare. Bryan Fairfield, President and CEO …
Eight Content Subscription Options To Feed The Digital Signage Beast December 1, 2015 by Curtis Tilly Digital signage networks are content-hungry beasts, and one of the ways to keep fresh and happy is through subscription content services. Those content feeds can vary quite a bit from company to company, but the business models tend to be similar. In most cases, network operators pay a set fee for the automated delivery of …
