Workplace Occupancy Intelligence Platform Releases API That Helps Make Case For Office Screens March 31, 2023 by Super User Digital signage technology solved a persistent problem in a lot of workplaces by putting bookings and availability on screens right at the doors of office meeting spaces, and now related software and hardware is minimizing conflicts and chaos in offices that have dropped workstation assignments and shifted to hot-desking. Resolving disputes and confusion over who …
Freshwater Digital Testing Content Automation Using Templates And ChatGPT AI Tools March 30, 2023 by Super User Michigan-based digital signage solutions firm Freshwater Digital has started using artificial intelligence to blend updated content feeds with pre-designed templates. Pre-designed, subject-specific templates for producing content have been around for years, as have data integration tools that pull information from sources like spreadsheet cells or networked folders, but Freshwater is testing a method that uses …
Appspace Ties In Workplace-Focused Platform With Logitech’s Office Technology March 24, 2023 by Super User The software firm Appspace has long leveraged partnerships with larger (and sometimes much larger, like Cisco) technology firms to open doors and chase deals with enterprise-level customers. With the company’s heavy focus now on what it calls workplace experience, Appspace is doing the work to integrate with hardware partners, including ones its customers might see …
Screenverse, Apparatix Partner To Boost Revenues For Independent Billboard Media Companies March 22, 2023 by Super User A couple of digital out of home companies have done an interesting tie-up aimed at helping smaller, independent digital billboard operators better monetize their inventory. The partnership is between NYC-based Screenverse, which does ad management, ad monetization, and programmatic ad solutions, and Apparatix, which develops and markets a suite of software solutions for the DOOH …
Ad-Tech Competitors Broadsign, Vistar Media Do “Mutual Integration” To Simplify DOOH Ad Planning March 21, 2023 by Super User The DOOH-focused software and programmatic ad-enabling firms Vistar Media and Broadsign are normally competing for business, but the two have announced today what they call a “mutual integration” that makes it easier for media owners to access display inventory on both platforms. For media owners using or planning to use both companies’ SSPs, says PR, …
signageOS Partners On All-Encompassing Connected Devices Monitoring Platform For Businesses March 20, 2023 by Super User The Czech/US software firm signageOS has done an intriguing partnership with an Atlanta-area software shop that allows end-users – like retailers – to have remote monitoring and management available on a variety of smart, connected devices, within a venue, from one platform. In a conventional set-up, assuming devices are indeed being monitored and managed, it’s …
Let Me Know What You’re Doing In Generative AI … March 16, 2023 by Super User There have been all kinds of technologies that have somewhat come and gone to and out of the digital signage sector – generating a lot of interest and discussion, but not really catching on. Remember bluetooth beacons? Artificial intelligence is getting a huge amount of attention lately, and I think the prospects for its adoption …
Tourism Marketing-Focused Infotainment Network Straddles Three EU Countries March 16, 2023 by Super User This is an interesting tourism marketing network that’s funded, or at least partially funded, by digital OOH advertising. The Lake Constance Infotainment Network is focused around Lake Constance – an alpine cross-border region where Germany, Switzerland and Lichtenstein meet. The screen network is designed to reach, inform, and inspire visitors at locations around the lake. …
Mvix Extends Software To Better Reach Hybrid Workforces March 15, 2023 by Super User Mvix is the latest digital signage software firm to adapt and extend its platform to service the needs of hybrid workplaces – launching a new feature that allows clients to stream real-time digital signage content to a distributed audience. The service from the DC-area company, dubbed Virtual Player, “enables digital signage content to be distributed …
Surge Pricing Comes To QSR, Enabled By Digital Menu Displays March 10, 2023 by Super User In the early days of digital signage, management software and screens were promoted as a way for quick service restaurant operators to much more easily and quickly change what was on the menus posted behind order counters – notably removing things like breakfast items that are unavailable the balance of a day. Years on, with …
