Romanian Start-Up Tranzy Pivots From DOOH CMS To Real-Time Transport Information Platform May 17, 2023 by Dave Haynes Business news from Romania is not routine reading for me, but I stumbled on an interesting online piece about a software firm in that country that pivoted from offering a digital signage CMS to a full-featured, AI-driven information platform for transit systems and their users. The startup, tranzy.ai, related its story with BR Business Review, …
Carousel Digital Signage Offers Free Social And Emotional Learning Content For U.S. K-12 Schools May 17, 2023 by Dave Haynes The Minneapolis-based software firm Carousel Digital Signage has launched a new content program that’s free to US school districts and is designed to foster safe spaces, by boosting social and emotional learning in K-12 environments. The PR doesn’t spell it right out, but the initiative and need has a lot to do with campus safety, …
SmilControl Adds Tight User Security In New Version Of CMS Platform May 16, 2023 by Dave Haynes If I wrote about new CMS software version releases I’d be very busy and have almost no readers, as I tend to think the only people who care about version 5.6.2 being released are the people who wrote and QA’d it – but I’ll make an exception here, because I think this is the only …
Broadsign Makes New Data-Centric Ad Server Generally Available To DOOH Network Operators May 16, 2023 by Dave Haynes DOOH-focused software firm Broadsign has announced the “general availability” of the Broadsign Ad Server that it first started talking about back in January at Integrated Systems Europe. The new software, says the Montreal company, “gives OOH media owners access to modern tools for selling, improved targeting capabilities, and advanced reporting in direct, one-to-one selling environments.” Broadsign …
Logistics Firm Sees Big KPI Bumps From Putting Digital Signage In Warehouses May 15, 2023 by Dave Haynes It is human nature to be attracted to digital signage with bling – big and flashy screens that demand attention. But here’s a good example of what i call boring signage – screens that just do a job and have a tangible impact. The third-party logistics firm Kenco Logistics uses digital signage displays in its …
Broadsign Pairs it Programmatic Platform With Adkom, Blip To Serve Indie Digital Billboard Owners May 12, 2023 by Dave Haynes Broadsign has announced what it calls a “technology collaboration” that ties its programmatic demand and supply side capabilities with a couple of technology firms – Adkom and Blip – that aggregate media buying on independent roadside LED billboards in the US not owned by major media companies. The arrangement brings more than 2,000 large format, roadside …
Poppulo (Four Winds) Trims 12.5% Of Its Global Headcount May 12, 2023 by Dave Haynes The workplace communications and experience platform Poppulo (known for many years in this industry as Four Winds Interactive) has done a staff downsizing round across the offices of its merged and blended company, trimming headcount by 12.5%. The cuts affect 53 people in the US, 21 in Ireland (where the Poppulo side of the business …
Wendy’s Working With Google To Test Voice AI At Drive-Thru Ordering Stations May 10, 2023 by Dave Haynes QSR giant Wendy’s is going to pilot an AI-driven bot that will handle the voice ordering process in drive-thru lanes, with the goal of speeding up ordering times and improving accuracy. A trial is set to run at a Wendy’s in Columbus, Ohio, where the burger chain has its head office. The trial will be …
ND Start-up Ties Car Dealer Systems Into DOOH Billboards For Automated Marketing May 8, 2023 by Dave Haynes Data integration tools that automate content from management platforms to screens is by no means a new concept, but a start-up in the middle of North Dakota has an interesting take on this for digital billboard operators and local businesses. Lucit, based in Bismarck, ND, develops and markets a platform that allows customers to view, …
UK IT Services Firm Markets Digital Signage As Output, Like Print, From Software Suite May 5, 2023 by Dave Haynes A UK-based IT services company that focuses on retail solutions software is marketing a broad communications suite that includes digital signage capabilities, and warning potential customers to not “go down the rabbit hole” of using narrow-purpose digital signage software platforms. ECS Global says its Enterprise Communication Suite platform – called ECS5 – is a retail …
