Non-profit for zoos starts own Digital OOH network; SeeSaw to sell ad space June 8, 2011 by Dave HaynesI’m going to flip a news release around and start with the bottom instead of the top, because I find that part more interesting than the simple news of a sales rep deal. An entity called Animals Inc. is the for-profit subsidiary of The Association of Zoos & Aquariums (AZA), a non-profit accrediting organization for …
Digital OOH network Newad adds online ad network June 8, 2011 by Dave HaynesWe’ve seen lots of mainstream media companies dip their toes into the Digital OOH sector, but it’s a different twist to see a Digital OOH company expand into another medium.. Montreal-based Newad has been making a transition from OOH to Digital OOH with its restaurant, bar and lifestyle-based poster networks in Canadian cities, and has …
InfoComm preview: bring on the gadgets June 7, 2011 by Dave HaynesI finally got my act together sufficiently to book flights down and back to Orlando for InfoComm next week. I think I have been at everyone of these for about five years now, and it is always an interesting, completely different experience from the digital signage-centric shows. This is a show for the ops guys …
Soiree Nu in Montreal to promote Digital OOH with agencies June 1, 2011 by Dave HaynesOn the heels of a successful Adlympics awareness-raising event/party in Toronto, the Canadian Out of home Digital Association’s Quebec wing is prepping for an event June 16th in Montreal. With less than 2 weeks away, CODACAN Montreal is gearing-up for the first annual Soirée Nü event, happening on June 16th, 2011 at La Ronde in …
Digital in-store player Mood Media named Canada's fastest-growing company June 1, 2011 by Dave HaynesIn an industry that has way more supply than demand it is news enough when a digital signage turns a good profit, so it is real news when one in this space is named the fastest-growing company in the country. Toronto-based Mood Media Corporation has been handed that recognition by Profit magazine, putting it at …
Micro-documentaries to tell Japan's rebuilding story on digital networks June 1, 2011 by Dave HaynesNeil van Wouw is an ex-patriate Canadian who has lived and worked for many years in Japan, and was in Tokyo the day the massive earthquale struick and then the tsunami washed into the coastal towns to the north. The event and its aftermath has prompted him to start an organization that will use digital …
Digital signage a $4.5B business within five years May 31, 2011 by Dave HaynesDigital signage will be a $4.5 billion global business within five years, estimates the research firm ABI Research in a new market study. ABI rolls displays, media players, software, and installation/maintenance costs (as well as a MASSIVE chunk for consultants, I can only assume) into a number pegged at $1.3 billion last year. The report …
Accent Health lumbers into Context Media's sandbox May 30, 2011 by Dave HaynesWhen Accent Health announced last week it was adding a range of new “condition-specific networks” I was scrambling to get a pile of things done and fly out west to see family in Winnipeg. I kinda expected someone would pick up on the interesting little nuance of that announcement, but … The nine new networks, …
Canada's biggest industrial supply shop rolls out digital screen network May 26, 2011 by Dave HaynesThe folks up the street at ADFLOW Networks sent me a note about a deal they have closed and are now cleared to talk about – putting screens in the customer-facing areas of Canada’s biggest supply retailer for guys who wear gloves and ear plugs. Acklands-Grainger is the country’s largest distributor of industrial, safety and …
Digital menu-board system rolling out based on 12-month ROI May 26, 2011 by Dave HaynesWAND Corporation has made a nice transition from pure-play POS guys into also doing well-received digital menu systems. The Twin Cities-area company has been doing more and more business with their biggest POS client Wendy’s, but also winning some other deals. WAND just announced a nice deal with McAlister’s Corporation, a quick-casual restaurant chain that has …