The next Digital Signage Virtual Trade Show runs Thursday November 15, 2010 by Super UserNewBay Media and InfoComm are putting on another virtual trade show in the digital signage sector, this one running Thursday online from 10 a.m. to 6 p.m. EST The online event is free and includes conference sessions with live Q&A, keynotes and vendor presentations; virtual exhibit booths with supplier/buyer interaction; downloadable reference material; and a virtual …
Astral ads more digital boards in Toronto November 15, 2010 by Super UserAstral Out-of-Home, which is part of Montreal-based Astral Media Inc., is adding nine new digital LED billboards in Toronto – which will boost the national network to 32 faces in Montréal, Toronto and Vancouver. Astral’s Digital Network uses, at least they have so far, big YESCO boards. The tech most typically replaces conventional boards, and …
CETW videos – Quickie demo on DC Media's DSMAP November 15, 2010 by Super UserSouth African digital signage software company DC Media was at CETW this past week, showing off its pots and pans but focusing mostly on its network management capabilities. DC’s Trefor Brock walked me through the company’s new DSMAP offer, which is a network connectivity solution that allows complete and direct access to digital signage players …
CETW Videos – Quickie demo on Harmony by Request November 14, 2010 by Super UserI like running into new companies at trade shows and finding out what it is that they do that’s different. Sometimes, there’s not much. But in this case, the Harmony by ReQuest system seems to have a somewhat unique offer. The upstate New York company has been doing high-end digital media storage, management, playback, and …
CETW videos – Quickie demo with Four Winds Interactive November 12, 2010 by Super UserI have always liked the focus Four Winds Interactive has applied to its marketing and product development. The Denver company has not tried to be all things to all potential clients and has put a lot of focus on the travel and hospitality sector. Though they have been around a long time, I had never …
CETW videos – quickie demo with Ludicast (DS-mobile integration) November 12, 2010 by Super UserLudicast is s small NYC company that has been around the digital signage space for a couple of years. I pulled out my Flip at CETW and asked founder Nate Kidwell to walk me through their quickie pitch. More of these to come from a few companies …
CETW 2010 impressions November 12, 2010 by Super UserBack from NYC – late night flight home after a long couple of days at Customer Engagement Technology World. It was also really busy for me and once again intent ran into reality in terms of my having time to write much from the show floor. If you have been in an industry for 10-plus …
A look at Prysm displays in American Eagle Soho (NYC) November 12, 2010 by Super UserAfter CETW yesterday I went down to the American Eagle store to see the new Prysm laser phosphor displays that have been installed there and were the subject of a news release Thursday. I had seen the tech at InfoComm but this was a first chance to see it in the wild. Impressions: Quality of …
Squabble developing over big agency DOOH transaction fees November 12, 2010 by Super UserThere’s a really intriguing piece in MediaWeek about the bun fight going on regarding the internal media planning system one of the biggest media buying agency group’s in the US wants DOOH networks to use. The nut of it is that Starcom MediaVest wants networks to use the system it is putting in place, which …
Context Media adds new rheumatoid network November 11, 2010 by Super UserWhen I am asked to cite examples of DOOH networks that are thriving and doing things right I usually reference Chicago-based ContextMedia and its diabetes-focused network. The network is focused only on clinics that treat patients who have or may have diabetes, and it does very well by limiting much of its ad sales focus …
