DSrupted 2015 Wrap-Up September 17, 2015 by Super User At roughly 4:30 Wednesday I informed the crowd at DSrupted we were done, that I was in bad need of a beer, and that if anyone else was he or she should follow me across the street to a sports bar. Many did, as we tipped a celebratory pint to what I think was a very well-received second …
Now Ride-Hailing Cars Have Ad Screens September 14, 2015 by Super User Entrepreneurs have for many years now tried putting screens in taxis as a targeted advertising medium – with results best described as mixed. I think we’ve all slid into a taxi somewhere, got ourselves settled, and then quickly located the mute button so that whatever ad was on the screen would stop jabbering at us. …
DSrupted Is Just Two Sleeps Out – A Thank You To Sponsors September 14, 2015 by Super User We’re just two sleeps out from DSrupted now, and at least three of my five speakers are hopping on planes tomorrow to get here – as will a pile of people coming from as far away as Phoenix and Atlanta. We’ve passed last year’s attendance number and, as a result, will have a pretty full house. …
TUFF Subway Film Fest Set To Run On Toronto’s TTC Digital OOH Screens September 10, 2015 by Super User The Toronto International Film Festival will soon take over the cinemas and chic hotels of downtown Toronto, and below the streets, the Toronto Urban Film Festival, aka TUFF, is about to take over screens in the subway system. Described as North America’s largest commuter film festival, TUFF runs some of the world’s best one-minute silent films on PATTISON …
Four Winds Firms Up Speakers, Agenda For Next Month’s Forward Conference September 9, 2015 by Super User I checked in with Four Winds Interactive to ask how things are going with plans for the conference the software company is running next month in the company’s hometown city, Denver. Called Forward – the Digital Experience Conference, the event is designed to educate and inspire people who are grappling with the explosion of digital content and tech out there, and how to apply it …
Signagelive Shifts Vartian TO CMO Gig September 8, 2015 by Super User The UK firm Signagelive has changed the business card on Raffi Vartian, shifting him from Chief Operating Officer to Chief Marketing Officer of the company. R&D and operations are all based near Cambridge, England, so having the head of ops in Chicago – where Vartian lives – didn’t make a whole pile of sense. The recast …
Ticking All The DSrupted Boxes September 3, 2015 by Super User We’re now LESS than two weeks out from DSrupted 2015 in Toronto, and things are SOMEWHAT in control. Just confirmed catering, paid the AV guys and added a new stack of badges to what’s already been sorted and given attached lanyards. We’ve even got finished badges bundled in 10-packs and hanging up so they don’t …
DSrupted Speaker Preview: Brad Parler On Shaping Behavior With Great Content September 1, 2015 by Super User Brad Parler is coming up from Houston, Texas in a couple of weeks to talk at DSrupted.com about better, more effective content. Here’s a sneak peek at what he’ll be talking about at the Sept. 16th event – a shorter version from an interactive conference he spoke at recently, down in Houston. Brad Parler – …
DSrupted: The Future Is About Pixels Everywhere September 1, 2015 by Super User So much has happened on the software and computing side of the digital signage business in recent years that I think we tend to overlook how much has also happened on the display side. When I got into this business 16 years ago LCD panels were small and crazily expensive, and the big flat panels …
Original Community Content Focus of New LA Digital OOH Network August 31, 2015 by Super User A Southern California video production company has taken over programming screens in McDonald’s locations throughout Los Angeles, driving a digital OOH network that tries a very different spin on dining area screen networks. The big difference with America’s Community Network is programming that is predominantly original and all focused on the people, places and character of …