Ayuda Adds AI-driven Audience Analytics Through Partnership With AdMobiliZe November 15, 2017 by Super User Miami’s AdMobilize has done a partnership deal that will see itsAI-based audience analytics and reporting capabilities running on out of home media properties that run off Ayuda Media Systems software. The integration will equip uses of Montreal-based Ayuda’s ERP and signage platform with both audience measurement and vehicle analytics functionality, as well as real-time campaign performance …
Creative Realities Back In Red, But Sales Up In Big Way November 15, 2017 by Super User After a positive stretch, the first in years for the blended entities, Creative Realities is back well into the red ink zone, based on new SEC filings. We have incurred net losses and negative cash flows from operating activities for the years ended December 31, 2016 and 2015. For the three months ended September 30, …
New Data Platform Tracks, Logs Total Population Movement Of U.S. November 13, 2017 by Super User Sacramento-based Citilabs has launched what it calls a first-of-its-kind population movement analytics solution that provides an hour-by-hour picture of how Americans move around their country. The company’s Streetlytics platform uses billions of data points to measure and report origin-destination movements, directional road volumes, and traveler demographics. The toolset is aimed at industries like digital OOH …
Acer Expanding Digital Signage Activity Via Majority Owner Position In Old Subsidiary Aopen November 11, 2017 by Super User Acer is taking on 51% ownership in another Taiwan tech company, Aopen, in what is described as a core strategy to expand its digital signage business. Acer will participate in a private placement of 36.5 million new common shares of AOpen at a price of $0.38 per share USD. This is a bit of a …
Outcome Health Sued By Investors, Alleging Fraud; DoJ Getting Involved November 10, 2017 by Super User Chicago-based digital OOH media network operators Outcome Health is being sued for fraud by some of its high profile backers, including Google and Goldman Sachs, and the US Justice Department is now getting involved. The Chicago Tribune reports the Justice Department is subpoenaing investors in the wake of a lawsuit accusing the startup of committing fraud to …
Intersection Signs Downtown Philly For 100 Smart City Ad Screens November 2, 2017 by Super User The Google-backed media firm Intersection has reached an agreement to install 100 of its smart city ad posters on the streets of downtown Philadelphia, with the network dubbed LinkPHL. The large street-level kiosks will bring free gigabit public Wi-Fi, phone calls, device charging, wayfinding, local content and information, and be bankrolled by large street furniture-style …
STRATACACHE Creates New M&A Unit, Led By Industry Vet Dirk Huelsermann November 1, 2017 by Super User Were there any doubt STRATACACHE is still in acquisition mode, consider news today that the company has created a new business unit called STRATACACHE Capital and hired industry veteran Dirk Huelsermann as its Managing Partner. His job will be leading strategic deal discovery and review on a global scale for CEO Chris Riegel, who is …
Vistar Media Debuts Digital OOH Marketplace That Blends Automation and Customization November 1, 2017 by Super User Digital OOH ad technology firm Vistar Media has launched something called Marketplace Deals, a private online advertising marketplace that lets marketers and media companies take advantage of the speed and efficiency of transaction automation while still tweaking the deal to specific needs. Marketplace Deals , says Vistar in a press release, allows out-of-home media owners like Adspace, Captivate, Clear …
Sixteen:Nine Podcasts – Ryan Sterling, GreenScreens November 1, 2017 by Super User There’s a bit of a gold rush aspect to the rise of the cannabis industry in the United States – first in Colorado and now in several states. The rules aren’t all set, but up here in Canada the whole country is supposed to be legalized by next summer. There’s a lot of money in …
Digital Signage Awards Extends Submission Deadline To Nov. 10th October 31, 2017 by Super User It seems like every digital signage awards program out there has a bit of a rolling deadline for submissions, and the UK-based Digital Signage Awards program is no exception. The official deadline is today, but organizer Matthew Davies has let me know it has been extended 10 days based on requests from companies. “We do …
