invidis confidential 08|24: Will Big Screens Soon Be Gone? March 13, 2024March 10, 2024 by Antonia Hamberger What do BMW and Stella McCartney have in common? They both have recently shown new ways of digital storytelling. As overwhelmingly large and bright is becoming the new normal, intricate and intelligent is becoming more alluring.
Disruptions: Does Size Really Matter? March 10, 2024March 10, 2024 by Florian Rotberg Small and medium-sized digital signage integrators and ISVs were the heroes of the early phase of the digital signage industry. For more than a decade, companies with a turnover of usually less than EUR 10 million dominated the industry. Even the first generation of global projects were managed by medium-sized integrators. Today, large digital signage …
Stella McCartney: Fashion Storytelling via Digital Signage June 17, 2024March 8, 2024 by Antonia Hamberger During Paris Fashion Week, Stella McCartney placed a bunch of screens like trees next to the catwalk. What sounds like a jumble of technology wonderfully conveys the message of the collection.
Retail Media: Framen Wins Obi’s DIY Network March 8, 2024 by Antonia Hamberger European DIY chain Obi teams up with Berlin start-up Framen to market its retail media network. Through its DSP, Framen now offers access to 220 videowalls in Obi stores in Germany, Austria, the Czech Republic, Hungary and Slovakia.
DSS Europe 2024: Registration Now Open March 8, 2024 by invidis Editorial Team A new date for Digital Signage Summit Europe (DSSE): The flagship conference returns to Munich from 22 to 23 May and will focus on software. Early bird tickets are now available.
BMW i5 Flow Nostokana: A Car Wrapped in E-Paper March 7, 2024 by Balthasar Mayer The new BMW i5 Flow Nostokana is a digitalised reincarnation of the Esther Mahlangu Art Car from 1991 – thanks to technology from E Ink with moving colours.
Record Year: Ströer Riding the DooH Success Wave March 11, 2024March 7, 2024 by Florian Rotberg German out-of-home company Ströer achieved a record financial year in 2023. Consolidated revenue improved by eight per cent to EUR 1.91 billion, the highest revenue in the Group’s history. The record result for 2023 is driven by a 28 per cent increase in DooH and more than 99 per cent in programmatic revenue.
Digital Signage Content: The Magic Triad of Digital Signage June 19, 2024March 5, 2024 by Stefan Schieker Canvas, content and location: These three key factors need to be weighed up and combined when creating a holistic digital signage concept.
Experience Design: The Power of Proof-of-Concepts March 4, 2024 by invidis Editorial Team “Get Real First” – look at reality first. This is the motto of the global architecture firm Gensler when it comes to digital experience design. Michael Luck Schneider, Director Media Architecture at Gensler, explains the process.
invidis confidential 07|24: Rewriting the Rules of Digital Signage March 4, 2024March 3, 2024 by Florian Rotberg A month has passed since ISE 2024 – sufficient time for invidis to digest the latest trends shaping the digital signage industry: The real disruption is happening under the hood. While transparent screens, e-paper screens, and even finer pixel pitches dominated the ISE show floor, the real changes are strategy alignments and the move to …
