Harris Bags Auto Showroom Network Deal January 17, 2012 by Super User The Digital OOH business unit of Harris has announced a deal that could see its software and services driving screens in auto dealerships around North America, touting as many as 1,000 going in by year’s end. The deal is with the Automotive Broadcast Network (ABN), whose three-year-old Dealer TV service is designed to improve the car …
DSE Announces 2012 Apex Award Finalists For Installations January 17, 2012 by Super User The Digital Signage Expo folks have announced 33 finalists for its Apex Awards, which celebrate innovation in the development and deployment of digital signage technology. The nominees in 11 categories were chosen from a field of 88 entrants, representing 18 countries. The judges were five industry journalists. <start mild rant> I don’t know who the judges are, …
Intel, YCD Show Off Digital Merchandising Concept At NRF January 16, 2012 by Super User I frankly couldn’t make heads or tails out of a press release involving YCD and Intel, and a thing they were showing off this week at the NRF show in New York, but I was sent a case study that has since cleared the fog. What the release said: Using second generation Intel® CoreTM i5 …
Big Screen Augmented Reality Lets People Interact With Virtual Disney Characters January 16, 2012 by Super User [youtube id=”DRRu5dKRfTU” width=”600″ height=”350″] Kris Matheson, the director of sales and marketing at Artisan Complete, sent me a note pointing to a recent big LED board iteration of augmented reality for Disney. Running a jumbo board in NY’s Times Square, people had the opportunity to interact with virtual Disney characters. The concept is not new, …
Companies Serve Up Real-time Analytics For Corporate Communications January 16, 2012 by Super User I don’t write a lot about corporate communications projects because they rarely seem to get discussed, perhaps because the jobs are smaller one-offs done by resellers and integrators with non-existent PR machines. However, there’s a lot of those jobs out there. Of course, one of the big challenges with corporate comms jobs is figuring out …
BrightSign And Signagelive Pair Up On Networked Offer January 16, 2012 by Super User We’ve been talking a lot about consolidation in the digital signage sector because there are way too many solutions options out there. But not all that consolidation is going to be on the M&A side. Sometimes, it will be two companies choosing to work together instead of competing. Consider the news today about a deal …
WAND Adds Engels To Exec Team January 16, 2012 by Super User WAND Corporation has been working on the Point Of Sale side of the QSR and fast casual restaurant sector for a bunch of years, and more recently has started chasing and winning business in the natural line extension of digital menu boards. The Minneapolis-area company has now hired on a digital signage industry executive to …
DSA MXR At NRF In NYC January 13, 2012 by Super User If you are going to the National Retail Federation’s Big Show in New York next week (not I), the Digital Screenmedia Association is doing an informal mixer. No sponsors, no agenda, just networking, says DSA executive director David Drain. It’s this coming Tuesday, Jan. 17th, at 6:30 pm at Stitch Bar & Lounge, 247 West 37th Street, between 7th …
Jan. 24 DSA Webinar Set On Location-Based Marketing & Mobile January 13, 2012 by Super User You could just imagine how this could turn into a Pitch-O-Rama, but we’ll have faith that the moderator will keep the participants in an upcoming DSA webinar on location-based marketing educational and not promotional. The Digital Screenmedia Association webinar on Jan. 24, 1 EST, is called Using Location-Based Marketing Technology to Reach the Mobile Consumer. …
Guest Post: The Good and Bad of Augmented Reality 3D Virtual Fitting Rooms January 13, 2012 by Jack Benoff Have you seen the coverage of these 3D Virtual Fitting Rooms? Thanks to the power of the Microsoft Kinect several of these hacks products have entered the market over the past few months, and they’re getting a bit of media attention (wait, here’s another one that just launched yet is claiming to be the “first”). Because of all this coverage, I’ve …