DOOH4Relief in Quebec, via Rollad Media May 10, 2011 by Dave HaynesNumbers are starting to come in from network operators who kindly ran DOOH4Relief spots in the days and weeks after the ground shook and the ocean heaved around Japan. Here’s a shot of a Dooh4Relief spot in a Jean Coutu (the dominant pharmacy chain) in Quebec, as run at the point of sale by Rollad …
Clear Channel Outdoor building out digital footprint as revenues climb May 10, 2011 by Dave HaynesClear Channel Outdoor’s latest financials show the media giant is continuing to build out its digital footprint in the United States, with 659 displays across 36 markets by the end of March 2011. The company added 43 in the first quarter. The company is banging them out because digital is helping the bottom line. “Americas …
Last reminder: Toronto digital signage mixer tonight May 10, 2011 by Dave Haynes A final reminder to people in the Toronto area that tonight is the digital signage and digital out of home mixer. The event host this time around is Rise Vision, and its president Byron Darlison. We now have roughly 55 people registered, a big, healthy crowd, and we expect more to just show up. …
NanoLumens finalist in big US tech awards May 9, 2011 by Dave HaynesNanoLumens has been selected as a finalist in the Breakthrough Technology category for the American Technology Awards, described as the only national “Best Of” awards recognizing all technology products and services throughout the U.S. Atlanta-based NanoLumens — which has gained a lot of attention and market traction for its lightweight, flexible displays — was selected …
Flanigan signs on with Rise Vision as VP Marketing May 9, 2011 by Dave Haynes Pleased to crack open the email this morning and see that Paul Flanigan has signed on with Rise Vision as their Vice President of Marketing and Business Development. Flanigan worked with Pat Hellberg and I to start The Preset Group a couple of years ago but we very amicably parted ways last fall, as Paul …
The $25 digital signage player May 9, 2011 by Dave HaynesBob Rushby, whose retirement swan song for Christie Digital was co-inventing MicroTiles, still keeps his hands in technology and is working on something he’s calling Pixelized Light. He flagged a really interesting piece in Venture Beat about an extremely low-cost computing module. Game developer David Braben, the piece reports, has created a computing device with …
DFW's AMA chapter running Digital OOH session next week May 6, 2011 by Dave HaynesThis is nice to see … The Dallas-Forth Worth chapter of the American Marketing Association has organized a lunch and learn session next Friday on “The Evolution and Future of Digital Out-of-Home.” At the Studio Movie Grill in Dallas on May 13th, three experts with personal knowledge of the Digital Out Of Home craft will …
E Ink's capabilities (and possibilities) continue to grow May 4, 2011 by Dave HaynesWith LCD technology costs so low and its use so pervasive, the demand for electronic ink in advertising and marketing would seem to be diminished. But it will all come down to cost and capabilities/limitations. New tests of E Ink, as relayed on Engadget, certainly show some promise for applications where LCDs just won’t be …
Alpha Video opens ready-to-serve content store May 4, 2011 by Dave HaynesWe’re starting to see more content suppliers create original or re-purpose existing material to sell and re-sell across the sector. The latest is Twin Cities-based Alpha Video Creative, which has announced an online store where integrators and network operators can go to buy “soft” content to fill out their playlists. The material includes packs of …
Italian virtual drapes aimed at interactive retailing May 4, 2011 by Dave HaynesI’ve been trading emails for the last few days with Massimo Barbieri, the sales and marketing director for an Italian software firm, Hypersoft, that does some really interesting custom work for interactive retail stations. He got me interested by sending me a link to a drapes and curtains simulator that would allow a sales person, …
