Canada 3.0 Moves From Small Town To Big City July 5, 2012 by Dave Haynes I quite liked the Canada 3.0 digital media forum and trade show I went to this spring, though I wondered what on Earth it was doing in a small town’s recreation centre. So were some others, apparently. Stratford is a beautiful little town (and known widely for its Shakespeare theatre), and the venue and people …
Pattison Onestop Opens The Ad Shop July 4, 2012 by Dave Haynes Pattison Onestop, aka the digital division of Toronto-based Pattison Outdoor Advertising, launched a new service today aimed squarely at the hard to sell and service small business sector. Called The Ad Shop, the service aggregates all of the company’s digital inventory online to allow easy buying and targeting, and makes templates available to build low …
Signagelive Gets A Brazilian July 3, 2012 by Dave Haynes Oh, the dreaded grip and grin photo … This is one between Raffi Vartian of signagelive and a group of guys from Brazil who are the key people in a company called JBTec, which is now the preferred distributor for the UK-based SaaS product in the red-hot Brazilian market. “JBTec is extremely happy to have Signagelive’s …
Challenging The Content And Context Formula July 3, 2012 by Dave Haynes Context when it comes to content can be pretty important, but a new content partnership raises an interesting set of questions about that whole idea of tuning content to to the environment and what’s going on in it. The Reelzchannel – a cable/sat network that is nothing but movies content – has announced a partnership …
Italy’s Edisonweb Joins HTML5 Gang July 2, 2012 by Dave Haynes Italian software firm Edisonweb is the latest digital signage player to go HTML5, announcing this week it has done a partner deal to use IAdea’s digital signage media appliances. The company’s Web Signage platform, it says, was the first to be integrated with the cloud-based Windows Azure platform. Edisonweb says using IAdea’s SMIL players allows the company to …
In Montreal June 28, 2012 by Dave Haynes Won’t be posting much or at all. Busy couple of days with pressDOOH and Preset clients in Montreal, where it is summer and beautiful.
Digital Signage Platform Adds Phone On-hold Messaging. No, Really. June 27, 2012 by Dave Haynes Differentiation is important in a crowded marketplace, as you don’t want to go in selling something that dozens of other companies also have. On that count, Louisville, KY-based Captive Indoor Media is definitely differentiated from the digital signage software mob – as it has added on-hold telephone messaging to its digital signage software offer. Connect the …
Will Interactive Digital Signage Take A Giant Leap With New Gesture Technology? June 27, 2012 by Dave Haynes Kinect applications for digital signage have left me pretty much cold because of accuracy issues and the necessary learning curve to make things happen. Despite the hype, I just don’t see it. The technology from a startup called Leap Motion is where gesture-driven public signage will go. Leap Motion uses VGA camera sensors to track …
Sightings: Rockin’ Tacos Menu Boards June 27, 2012 by Dave Haynes UCView software is driving new menu boards at some place called Rockin’ Tacos in Lost Wages. The creative team can probably save the stamps when it comes to awards, BUT what I like about this can be summed up in one sentence: You could actually read the selections from a distance. I have seen three …
Chief Tweaks Canadian Sales, Goes Direct June 26, 2012 by Dave Haynes I’ve long known and thought of Dave Galos as the Chief guy in Canada, and now he really is the Chief guy in Canada. The company, which makes the mounts displays and other gear get hung off of in digital signage projects, had been partnering with EIKI Canada to sell and distribute products via ChiefMounts …
