UK Retail Research Suggest C-Stores Have Far Higher Retail Media Impacts Than Larger Supermarkets February 25, 2025 by Super User New research commissioned by UK-based c-store retailer Co-op suggests those smaller footprint environments deliver significantly higher impacts for brands than ads run in larger supermarkets. The study, done for the Co-op Media Network (CMN) in partnership with Lumen Research, found ads placed in smaller convenience stores (around 2,000 sq. ft.) generated twice the visibility, triple …
Smart Navigation Firm PAM Wins Coveted Slot In Influential US Sports Tech Incubator Program February 25, 2025 by Super User The Aussie wayfinding firm PAM has pitched its way into what could be a very lucrative six-month tech incubator program run by media and sports giant Comcast NBCUniversal SportsTech. The R&D program “identifies and cultivates emerging companies from around the world to drive their growth and shape the sports industry, while creating a space for …
Amazon Opens Screen-Filled Bricks And Mortar “Parapharmacy” Store In Milan February 25, 2025 by Super User Online shopping and fulfillment giant Amazon has opened its first bricks and mortar store in Italy – a health and beauty store in Milan’s city centre filled with screens. The Amazon Parafarmacia Beauty store opened Feb. 12th, featuring a “curated” selection of beauty and personal care products from brands including Eucerin, La Roche-Posay, Vichy, Avène, …
Attention Up And Positive Impacts Clear For Poster Marketing Around And In Groceries: German OOH Research February 25, 2025 by Super User As spotted in invidis … Research by the German Outdoor Advertising Association (FAW) suggests digital screens used around and in supermarkets has just about doubled in recent years, and that overall, attention to posters at the points of shopping decisions and sales are now very high. FAW is short for a very long, involved German …
QSR: McDonald’s No Longer the World’s Largest Chain February 25, 2025 by Florian Rotberg A power shift is happening in the QSR market as the Chinese bubble tea chain Mixue overtakes McDonald’s and Starbucks in the number of stores worldwide. As of September 30, 2024, Mixue operates 45,302 restaurants, most of which are in China. McDonald’s and Starbucks, each with over 40,000 restaurants, are now behind Mixue.
2024 Analysis: DBCI Confirms Market Recovery March 4, 2025February 24, 2025 by Antonia Hamberger Despite a period of low sentiment, the digital signage market still achieved growth by year-end. Q4 provided a strong finish to 2024, as reflected in our DBCI survey results.
Film Production Shop Technicolor, PRN’s Old Owner, In Deep Peril Of Shutting Doors February 24, 2025 by Super User The big media production services company that at one point was active in digital signage and early-days retail media via PRN appears to be in financial hole so deep that it may not be able to escape. The French firm Technicolor Group has in recent days been alerting customers and employees that it is in …
UK AV/IT Integrator SmartComm Enters Insolvency Process February 24, 2025 by Super User The British online publication Inavate is reporting this morning that UK systems integrator SmartComm has gone into administration, and paperwork has been filed to wind up the company. In the UK, when a company goes into administration, it has entered a legal process that involves a licensed insolvency practitioner, and the outcome can be things …
Omdia’s ISE 2025 Pro Display Recap Suggests, Among Many Things, The Race To Finest LED Pixel Pitch Has Stalled February 24, 2025 by Super User The research firm Omdia has pushed out a recap of the pro display side of ISE 2025, which was run earlier this month in Barcelona. The company, which like other credible research firms sends analysts around the halls to meet with manufacturers, offers up the recap as a free read, but you have to register. …
Daktronics Says New Billboard Line Reduces Power Needs By As Much As 20% February 24, 2025 by Super User Sustainability is a much bigger issue for digital signage and DOOH network operators in Europe than it is across the water, especially in the U.S. But it is not an entirely foreign concept, though reducing energy footprints may have more to do with the bottom line than the fate of the planet. South Dakota manufacturer Daktronics, …
