Back At World HQ/Live Bait Shop December 8, 2014 by Super User About 23 hours after I got on the shuttle at a Seoul Hyatt for the start of ICN-YVR-YYZ, I fell in the door last night at home, 14 time zones ahead of where I started. After about nine hours of pillow time I am vertical again, and reasonably coherent. Hopefully that’s it for 2014 travels, …
Projects: Interactive Dutch Masters December 8, 2014 by Super User This is a bit old, but interesting. Paintings by Dutch masters like Rembrandt were brought back to life when Amsterdam’s famed Rijksmusem was re-opened after extensive renovations. Dutch telecom provider KPN, the museum’s main corporate sponsor, celebrated the re-opening by commissioning a promotional campaign that ran on digital display posters in Amsterdam’s and Rotterdam’s …
FREE (For Now) DIY Car Dealer Video Templates December 5, 2014 by Super User A pair of digital signage-optimized templates are now up on Spotomate – ones I had built that are wholly-focused on local car lots. There’s a pile of great auto ads on Spotomate already but nothing that focuses on the sorts of dealer promotions that local guys do week after week. I did a blue text …
A Holiday Video Gift For Networks, From Freshwater December 4, 2014 by Super User The good folks at Freshwater Digital Media Partners, in Grand Rapids, Michigan, have shot and produced a lovely holiday season spot that digital signage networks are free to download and run on their screens. The live action spot, called Gloves: The Gift Of Giving, has all its rights cleared for the location, actors and music, for unlimited …
Projects: Nike Flagship Store, Gang-nam, Seoul December 4, 2014 by Super User Nike almost always does a nice job with its use of in-store digital, and there were some things in the apparel giant’s flagship store on the Gang-nam shopping street in Seoul that I’ve not seen before and liked. They used transparent displays at least three different ways – one in particular in a subtle, intriguing …
Digital Signage Gangnam Style December 4, 2014 by Super User Spotomate partner Shakr Media’s offices are just off the shopping and entertainment district called Gang-nam – a Seoul district now made famous by that crazy music video by Korean pop star Psy. I wrapped up a little early yesterday and went for a walk up and down this wide, very busy thoroughfare, and also dipped …
Transparent Displays Finally Get Some Traction December 4, 2014 by Super User If you have been around the digital signage business for a few years, you’ve now seen for many years the nice little trick of using the interior lighting of grocery chillers and display cabinets to replace conventional back and edge lighting in LCD displays – effectively creating see through LCD screens. Great stuff, and many …
Where’s Dave??? December 4, 2014 by Super User I’m in Seoul this week visiting my partners at Shakr Media, which developed and runs the underlying technology – as well as creates many of the templates – for Spotomate. It’s 9:35 Thursday morning here and 7:35 Wednesday evening back home, so I am more than a little time-confused and stretched on keeping up …
PiVision Debuts Bundled Raspberry Pi-Based Digital Signage Player December 1, 2014 by Super User RiseVision gets tons and tons of tinkerers using its free, open-source signage CMS to try to make various devices work and drive a display with content. Some efforts never get past the kitchen table “lab” while others get commercialized. A company called PiVision has taken the low cost Raspberry Pi micro-PC hardware, added an enclosure and …
Three Ways To Build Digital Signage Ads And Messages On Tight Budgets November 28, 2014 by Super User Digital signage networks have insatiable appetites for fresh content and creative, and producing that material can turn into one of the biggest line items on a network’s operating budget. Creative costs can easily shoot into five and six figures annually, even higher on large national deployments. For a lot of small to medium business …
