Bangkok Mall Turns Glass Curtain Wall Into Multimedia Spectacular September 27, 2018 by Super User A new attraction aimed at bringing people to a Bangkok shopping mall lit up in that city on Sept. 15 – using what I am guessing is a lot of projectors, lasers and other gadgets. The nightly show, called the “Colors of Bangkok”, was created by Montreal’s Moment Factory for the CentralWorld mall, and touted …
Stretch LCD Columns Bring Digital Branding To Flagship Jewelry Chain Stores September 26, 2018 by Super User A little ironically, I am on my way to Montreal on an in-and-out speaking thing as this post goes up about work Montreal’s iGotcha Media is doing with Birks, which has been operating luxury jewelry stores in Canada for many, many decades. Birks is using vertical video walls to subtly underscore its brand in flagship stores. …
Mark Bennett Lays Out How MicroGigantic Does Digital Storytelling For Brands September 26, 2018 by Super User In an industry that has, for years, had people endlessly blabbering away about how Content Is King – my God that’s clever! – it’s amazing to me how I can count the number of pure-play digital signage creative shops on one hand. MicroGigantic is one of those rare shops – a Minneapolis, Minnesota-based boutique agency …
VIA Launches New Android 8.0, AI-Ready Digital Signage Player September 25, 2018 by Super User Taiwan’s VIA Technologies has done a significant upgrade on its line of ruggedized Android digital signage players, releasing what it calls the VIA ALTA DS 3 Edge AI system. The $400 MSRP units are run off the Qualcomm Snapdragon 820E Embedded Platform and Android 8.0. Previous versions, while powerful, were several generations back at Android …
Transparent And High-Bright LCDs Paired To Create 3D-ish Display September 25, 2018 by Super User Transparent LCD has been around for years now, but UK-based Crystal Display Systems has put a different spin on their use by marrying a transparent screen with a regular light-backed LCD in the same display case. The company calls the system ClearVue 3DP – using what it calls polarmatch technology. “The high brightness panel and transparent …
How To Ensure Your Workplace Digital Signage Project Is Successful And Avoid Pitfalls September 24, 2018 by Jason Cremins Guest Post: Jason Cremins, Signagelive Every company or organization regardless of their size or number of employees has a need to communicate openly and effectively with their teams. The challenge is that for many companies a sizeable percentage of their workforce do not have a copy email or access to an Intranet and for those …
CRI Buys Allure Global From Christie, Less Than Three Years After Christie Acquisition September 24, 2018 by Super User Christie Digital Systems seems to be going back to its core business – having wound down the digital signage creative shop Arsenal Media (which become Christie 360) and now selling off Allure Global, the cinema and QSR-focused digital signage solutions provider. Allure’s new masters are the guys at Creative Realities, also known as CRI. In …
Cineplex Wins Digital Menu Boards Deal For European Subway Shops September 19, 2018 by Super User Toronto-based Cineplex Digital Media (aka CDM) has been engaged by the European wing of Subway to “design, deploy, support and operate a network of digital menu boards at Subway locations across Europe.” The digital signage wing of Cineplex, the dominant movie chain in Canada, is providing strategic creative content, consulting services and marketing initiatives to Subway, …
Custom Digital Art Floods LED-filled Barcelona Mall To Drive Experience September 19, 2018 by Super User I’ve consulted with shopping mall groups, and they often talk about their aspiration to use digital to create memorable experiences. A lot of what I have seen done in malls is not all that memorable, and ultimately driven more by getting incremental ad dollars from big screens on walls. But sometimes you bump into projects …
Hongwei Liu On What Works And Doesn’t In Digital Wayfinding, And Mappedin’s Rapid Growth September 19, 2018 by Super User Wayfinding is one of those core technologies that make consumer lives better and easier – helping people locate where they want and need to go in places like shopping malls, airports, health care facilities and higher ed campuses. There are numerous software companies that include wayfinding capabilities in their platforms, but only a handful that …