Valotalive Adds Easy Animation Overlays For Its Digital Signage Presentations December 20, 2019 by Super User The Finnish software firm Valotalive has developed new patent-pending technology designed to overlay content atop other content on digital signage screens. Valotalive says its Overlay Technology is patent-pending, using HTML5 and its own CMS. “The overlay technology provides a novel and refreshing way of combining multiple data sources to the screen. The customer creates an …
High Profile UK Smart Cities DOOH Network Can’t Pay Its Bills December 20, 2019 by Super User The company that won the deal to mimic New York and put so-called smart city display kiosks on main streets around the UK has run into financial trouble, entering into what the Brits term “administration.” That means the company can’t pay its bills and has a third-party involved trying to get it out of an …
Raptors, Leafs Using Hyper-Granular Real-Time Sports Data On Screens Around Home Venue December 19, 2019 by Super User Big sports venues often have screens showing the live TV feed from the rink, court, field or whatever on the public concourses and in places like corporate suites, so that fans can keep half an eye on the action while getting food or mingling, but the screens at the home of Toronto’s Raptors and Maple …
Infographic: The “Truth Metrics” Of OOH Advertising December 19, 2019 by Super User Miami-based computer vision and analytics company AdMobilize has pushed out an interesting email with an infographic looking at what it calls Truth Metrics. The premise of the graphic, in relation to out of home advertising, is how accuracy and validity of audience measurement goes from AI-powered anonymous audience analytics using cameras and all the way …
Huge Irregular-Shaped LED Wall Plays With Physical Layout Of Intersport Flagship Store December 19, 2019 by Super User It’s been impressive to see how many retailers are putting LED in as signature visuals in flagship stores, but just about every one of them has been a wall-filling landscape or portrait rectangle. So it’s nice to see this project for athletic retailer Intersport store in Graz, Austria, which has an irregular, skewed shape that …
Wells Fargo’s New Hudson Yards Offices Uses Huge LED Wall As Peaceful Distraction December 19, 2019 by Super User This is a massive LED video wall installed in a lounge and stairwell area in Wells Fargo’s new Hudson Yards offices in New York. It’s a 29-foot tall, 6-foot wide Leyard 1.5mm LED array, running on an Analog Way Analog Way Picturall Pro media server. Interestingly, this is a video installation installed not for Wow …
Montreal’s Integrated Health Systems Does Waiting Room Signage Reset December 18, 2019 by Super User This is one of the screens running for the City of Montreal’s Integrated University Health and Social Services – four care organizations spread out across 43 locations. The digital signage network was described as ailing, and Montreal solutions firm VIF Tele won a bid to revamp and reimagine it, working with Philips for displays. The …
David Title Of Bravo Media On Doing Genuinely Experiential Digital Signage December 18, 2019 by Super User Experiential is a huge buzzword these days in the digital signage world, and it tends to get pretty loosely applied to all kinds of things. I’ve seen projects and read PR pieces describing the work as being experiential, and thought, “Ok, in what way?” A creative company down in the Chelsea district has been doing …
The Ever-Loopy Telecine Holiday Video Is Out December 17, 2019 by Super User The Montreal solutions provider Telecine has once again pushed out a loopy video just in time for the holidays – though this one is half new material, half highlight reel from past versions. The premise this time around is that the company is under audit from Revenue Canada for dubious expense claims related to producing …
DOOH Campaign Uses AI Computer Vision To Boost Warsaw Road Safety December 17, 2019 by Super User I like how the Polish digital OOH media company Screen Network is thinking and acting quite differently in how it is using computer vision for media campaigns – with the latest example an ad that tells drivers on a busy Warsaw roadway that their lights are off. Polish Police worked with Screen Network on “Your …
