Spectrio Lets Retailers Test If Their Stores Are a Hidden Goldmine August 28, 2025 by Antonia Hamberger In-store retail media is having a bit of a gold rush moment. Retailers see the revenue Walmart generates through ads in its stores and are eager to jump on the bandwagon. It’s true that stores often have a lot of unmonetized space that advertisers would love to populate. But not every store has the same …
Healthcare DooH Leader Patient Point Acquired by New Investor August 28, 2025 by Antonia Hamberger Patient Point has been acquired by a new investor who intends to lead the DooH media company into a new growth phase, following the merger with Outcome Health in 2021. The new owner, private equity firm Advent International, purchased the company from a group of investors led by L Catterton and Littlejohn. Cincinnati-based Patient Point …
IOTA 2025: ProAV Market Shifts Into Slower Growth Phase August 27, 2025 by Antonia Hamberger The ProAV industry is transitioning from a strong post-pandemic recovery to a steadier phase of technology- and software-driven growth, according to the latest Industry Outlook and Trends Analysis (IOTA) study by Avixa. The report forecasts the global market to reach US$332 billion by 2025, reflecting an annual growth rate of 3.4%. In 2024, revenues totaled …
Carousel Digital Signage Expands AR Care’s Patient Messaging Across Rural Network August 27, 2025 by John Berkovich Healthcare provider AR Care has rolled out a digital signage network powered by Carousel Cloud across 87 clinics in Arkansas, Kentucky, Mississippi, and Tennessee, with additional facilities expected to be added by year’s end. The deployment, using Apple TV devices at 88 endpoints, brings healthcare updates, service information, and federally mandated messaging directly into patient …
Bluefin Brings Bold Color to Custom Digital Signage August 27, 2025 by John Berkovich Bluefin has added a splash of color to digital signage with the launch of Colorframe, a new option that lets customers choose from dozens of RAL color finishes for display frames. Traditionally, black has been the standard for screen frames, but the company says designers and brands are increasingly looking for options that either blend …
Burn Baby Burn – Shadow-less Signage August 27, 2025 by Florian Rotberg Operating digital signage screens in direct sunlight is one of the industry’s biggest challenges. Unshaded installations like drive-thrus or curbside DooH/Smart City kiosks are especially vulnerable to by burn-in, particularly if they are not sufficiently cooled. High-brightness digital signage screens are often pushed to their limit. Last summer, we checked how high-brightness screens are faring …
Heat: Burn Baby Burn – Shadow-less Signage August 31, 2025August 26, 2025 by Florian Rotberg Miami | Operating digital signage screens in direct sunlight is one of the industry’s biggest challenges. Unshaded installations like drive-thrus or curbside DooH/Smart City kiosks are especially vulnerable to by burn-in, particularly if they are not sufficiently cooled. High-brightness digital signage screens are often pushed to their limit.
Five-Year Study Confirms Out-of-Home Advertising Outperforms Digital and CTV August 26, 2025 by John Berkovich A five-year collaboration between Clear Channel Outdoor (CCO) and Kantar has revealed that out-of-home advertising consistently outperforms digital and connected TV (CTV) in key brand metrics, establishing its role as an essential part of modern media strategies. The research – spanning thousands of measurement studies across categories using CCO’s Radarproof and Kantar’s analytics – found …
Impressions from Almo’s Annual US Sales Meeting August 26, 2025 by John Berkovich Almo Pro AV wrapped its annual National Sales Meeting with a masquerade gala that celebrated vendor partners, closing out a week themed “Mission Possible.” Held from August 11 to 14 at the Baltimore Marriott Waterfront, the event brought together employees and partners for training, inspiration, and community service. Attendees participated in educational sessions and heard …
Opinion: Why India Embraces Software – and China Still Doesn’t September 16, 2025August 26, 2025 by Florian Rotberg Asia’s digital signage market shows a clear divide between China and India. China remains focused on hardware and on-premises installations, driven in part by software piracy. India, meanwhile, is emerging as a global hub for cloud-based innovation—contributing code and shaping the future of digital signage. An invidis Opinion Editorial.
