Hologram Police: Seoul’s Answer to Nighttime Crime September 4, 2025 by Antonia Hamberger A common counter argument to switching DooH screens off at night, is that they make streets feel safer. But the metropolitan police in Seoul, South Korea, had a better idea than just relying on passively glowing displays for safe havens. The city has hologram police officers “on patrol” at night. Between 7 p.m. and 10 …
SignageOS: Brian Selman Named North America VP September 4, 2025September 3, 2025 by invidis Redaktion With Brian Selman as the new Vice President of North America, SignageOS is strengthening its focus on the US market. Selman brings valuable experience from previous roles at Coates and McDonald’s.
OoH: UK Stagnates While Germany Grows September 3, 2025 by invidis Redaktion The UK outdoor advertising market remains flat: PWC reports a 0.2% revenue dip in H1 2025. DooH remains stable, while traditional OoH weakens. In contrast, Germany is expanding across both segments.
CALA Awards 2025 Announces Finalists in AV and Lighting Across Latin America September 3, 2025 by John Berkovich The CALA Awards have announced finalists in two categories: Best AV Project and Best Lighting Project. The Awards celebrate AV companies and professionals across Latin America and the Caribbean and are organized by Latin Press. invidis/Sixteen:Nine has partnered with Latin Press several times over the years—they’re essentially our counterpart in Latin America, publishing news and …
Screenverse Partners with ABCS Insights for DooH Attribution September 3, 2025 by Antonia Hamberger New York-based Screenverse calls itself the largest DooH network in the U.S. – but that’s a bit misleading. They’re not a DooH media owner; rather, they act as a programmatic ad sales partner. The company already uses Place Exchange’s Perview solution for reach, frequency, and impression measurement. Now, Screenverse is also working with ABCS Insights …
Walmart’s Retail Media Business Booms, 46% Revenue Jump in Q2 September 3, 2025 by Antonia Hamberger Walmart was one of the first big retailers in the U.S. to sell ad space not just online, but also inside its brick-and-mortar stores. Since then, its retail media business has been on a steady upward climb, the pandemic years being the only exception. But the latest Q2 numbers really stood out: Walmart’s global advertising …
SignageOS Names Former Coates Director Brian Selman VP North America September 3, 2025 by invidis Middleware and RDM specialist SignageOS, originally founded in Europe, has been steadily expanding its footprint in North America. That growth is now reinforced with the appointment of Brian Selman as Vice President of North America. Selman brings deep expertise in digital signage and quick-service restaurants, with a career spanning technology, business strategy, and customer experience. …
Peerless-AV Digital Signage Delivers Faster Service at Minnesota State Fair September 2, 2025 by John Berkovich Lulu’s Public House has once again worked with Peerless-AV and Innovative Sales Solutions to handle the heavy foot traffic at the Minnesota State Fair. Following its debut in 2024, the digital signage system returned for this year’s event, which ran through Labor Day. The vendor serves more than 20,000 visitors a day. Printed menus had …
10,000-Square-Foot LED Screen Forms Newest Landmark in Saudi DooH September 2, 2025 by Antonia Hamberger For many Muslim pilgrims, the Saudi city of Jeddah serves as the gateway to Mecca – and as a result, welcomes millions of visitors each year. It’s also now home to one of the country’s largest digital facades: a massive LED screen spanning more than 10,333 square feet (970 square meters) across the curved exterior …
Floating Digital Ads Drift Into Troubled Waters September 2, 2025 by John Berkovich Floating digital signage is another form of digital out-of-home (DooH), and has been around for a few years now, but it’s proving to be more polarizing than popular. Instead of planes towing banners across the sky – a form of advertising beachgoers have grudgingly tolerated for decades – companies are using boats carrying LED billboards …