Samsung’s Flagship Smartphone Gets 3D Illusion Treatment On Warsaw DOOH Display April 6, 2022 by Dave Haynes This is the first use of a forced perspective 3D illusion for creative in the Polish Digital OOH market – a corner display in Warsaw that is marketing Samsung’s latest premium smartphone. The Galaxy S22 campaign went live last night on flanking corner screens, operated by the media firm Screen Network, on the Marriott Hotel …
Mvix Adds In-House Media Services Division; Brings On Industry Vet Ryno Colyn April 6, 2022 by Dave Haynes Washington, DC-area CMS software firm Mvix has broadened its offer beyond software and hardware to now also include in-house media services – bringing on a director of user experience and now offering everything from custom creative to managed services. Industry vet Ryno Colyn has been hired on to run Mvix’s new Interactive Media Services Division, …
Largest Ikea On Planet Needs Dozens Of Displays Just For Cafeteria April 6, 2022 by Dave Haynes I get tired and bewildered just thinking about a 700,000 sq. ft., five-level Ikea. As you might imagine, a store that big needs a lot of screens to do some of the basic work, like sell plates of Swedish meatballs. The first IKEA in The Philippines, along the reclaimed Manila waterfront, opened in November as …
Kids Cancer Ward In UK Uses Playful Projected Characters To Engage Donors April 6, 2022 by Dave Haynes The digital arts collective Universal Everything – which is not easily explained in a few words (so go here) – is behind a really interesting take on hospital donor walls that marries custom creative with short-throw projection and a mobile app for both controls and donations. Parade is described as a playful digital donor wall, …
InfoComm Organizing AV Experience Tours To Show Latest Wow Factor Projects In Las Vegas April 6, 2022 by Dave Haynes It has likely been at least a couple of years since many digital signage industry people have made a trade show pilgrimage to Las Vegas, and a whole bunch of interesting visual experiences have been lit up over that time. That makes the case alone for a series of “Integrated Experience Tours” being organized by …
How SACO’s Custom LED Display Tech Is Driving The World’s Biggest Displays April 6, 2022 by Dave Haynes Montreal’s SACO Technologies doesn’t have anywhere near the mindshare of the largest LED display manufacturers in the pro AV industry, but it’s nonetheless the supplier behind some of the biggest and most interesting display jobs lighting up these days. That is SACO’s LED light stick technology cladding the world’s tallest building – the Burj Khalifa …
New Global Lego HQ Includes What Appears To Be A Giant LED-Clad Lego Brick Chandelier April 5, 2022 by Dave Haynes After five years of planning and construction, the new global headquarters of LEGO was officially opened today in Billund, Denmark – with one of the design features being what appears to be a set of suspended four-sided LEDs above a central court that are shaped to look like giant Lego bricks. The whole campus takes …
How Digital Signage Helps Build The Future Of Personalized Shopping Experiences April 5, 2022 by Farah Thalji Guest Post: Farah Thalji, Simon-Kucher & Partners According to research by MIT neuroscientists, the brain can identify images seen for as little as 13 milliseconds. In that same time frame, let’s throw in the distraction provided by deliciously addictive smartphones, plus the hustle and bustle of a big city, and you’ll see that grabbing the …
Rise Display At Center Of SPAC’s Plans To Market LED Ticker Solutions In Growing Sports Betting Market April 5, 2022 by Dave Haynes Long-time LED ticker display provider Rise Display has a letter of intent to go into an “arm’s length business combination transaction” that would take it public and brand products as the Skybox Sports Network, selling hardware and software sold into gaming and sports betting markets in the U.S.A. and Canada. A special purpose acquisition company …
Projection Mapping Program Illuminates 25 Toronto Sites With Public Art April 5, 2022 by Dave Haynes Projection-mapping on buildings has been around for many years, and technology advances have made it much easier to pull these things off. But there is still much to admire about a program done in Toronto that involved 25 different sites across the city. BigArtTO was a city-wide temporary public art campaign launched to help residents …
