Renovated Hugo Boss Store Adds Split Flap Display To Shopper Experience On London’s Regent Street March 8, 2023 by Super User Here’s an example of an electro-mechanical display being used in high-end retail for interesting and different messaging, in this case for a newly renovated HUGO BOSS store on Regent Street in London. It is supplied by Vestaboard, a Silicon Valley start-up that specializes in split flap displays that share the same core design and operating …
Brandon Harp On Why Electrosonic Stays Focused On Immersive And Experiential Integration Work March 8, 2023 by Super User When I see an ambitious new visual display project lit up at a new or reno’d airport, office tower or attraction, I just about assume that if it’s in the US, the company that put it in is probably Electrosonic. The company is, technically, an AV systems integrator, and there are lots of them out …
Telecine, YCD Partner On Custom On-Premise TV Channels For Retail Banking March 7, 2023 by Super User Solutions provider Telecine and software developer YCD Multimedia have developed a partner product that is, in effect, a financial news TV channel customized for banks. Called RAMP Up! , the product is intended to provide steadily updated information-you-can-use content to screens in retail banking scenarios, leveraging the data feeds and produced content of Bloomberg News, …
London’s Transport Authority Expanding LED-based Countdown Signs; Testing Interactive And E-Paper Signs March 7, 2023 by Super User The integrated mass transport authority for the UK’s capital city area – Transport For London (TfL) – is adding 300 more of its simple LED countdown displays to routes this year, and also started trials of e-paper displays on bus stop poles and interactive full color displays inside bus shelters on one route. Beginning this …
Global Ad Spend Up 7.5% Last Year, To $714 Billion: Research March 6, 2023 by Super User Global advertising and marketing spending was up by 7.9% last year, to $1.568 trillion, but the media research firm PQ Media suggests 2023 growth will be at a tamer 5.3% clip in 2023. Broken out, PQ Media says the global advertising sector grew 7.5% in 2022 to $713.97 billion, while the overall marketing sector expanded …
Poor Workplace Communications Can Have Massive Bottom Line Implications: Survey March 6, 2023 by Super User Workplace communications is a very active vertical in digital signage – both in white collar and operational environments – because of the recognition by end-user customers that better, more timely and relevant messaging is perhaps more important than ever. Some digital signage software companies – like Appspace, Poppulo (Four Winds) and NDS (Netherlands) – have …
16 Sq. Meter MicroLED Wall Greets Shoppers At Belgian Mall March 6, 2023 by Super User I’ve not seen or read a lot of PR about actual deployments of super-premium microLED products like Samsung’s The Wall, but there are indeed end-customers out there, including this shopping mall near Antwerp, Belgium. It’s at the Waasland Shopping Center and is measured at 16 square meters. It appears to be fixed along a corridor, …
Now There’s An Acronym For Something That Isn’t Really A Thing: FP3D Billboards March 6, 2023 by Super User Now media companies are getting into the flawed habit of calling their advertising displays something they’re not. Abu Dhabi-based BackLite Media sent me PR about its winning the concession to deploy new digital billboards at a flashy new waterfront destination in the city state – trumpeting how the “new range includes a curved screen, which …
Fine Pixel Pitch LED Display Shipments Flat Q4 2022; Up 7.6% For Year: Omdia March 6, 2023 by Super User Shipments of fine pixel pitch LED video displays pretty much stalled out in the last quarter of 2022, with shipments growing by just 0.1% quarter on quarter, the research firm Omdia reports in its latest market tracker report. In 4Q22, LED video display shipments reached about 425,000 square meters (sqm), growing a mere 0.1% QoQ …
Consumers Are Particularly Receptive To Ads In Airports: Study March 3, 2023 by Super User The New Zealand wing of OOH/DOOH media giant JCDecaux has released a set of insights generated from a neuroscience study that suggests travellers are particularly receptive to advertising in airports because of the “uniqueness of the experience, space and emotional intensity of air travel.” Conducted late last year by the neuroscience research company Neuro-Insight, the …
