Volta Eases Off Rollout Accelerator; Cutting Staff And Pulling Back DOOH Ad Revenue Forecast October 3, 2022 by Dave Haynes The Digital OOH media company Volta has been announcing aggressive rollout plans at the same time as financial filings show a company burning through investor dollars, and now there’s word the San Francisco start-up is easing off the accelerator and tapping the brakes. The company has announced an “organizational realignment to reduce costs and drive …
We’re Fine September 26, 2022 by Dave Haynes It was very nice and kind to get all kinds of emails ahead of and after the hurricane that whacked Atlantic Canada this weekend – with “Good Luck!” wishes and hopes that our place in Halifax came out unscathed. One industry friend suggested I put up a post with an All Clear note, because a …
UK Startup Offers Pop-Up Retail By The Day Or Even Hour; Stores Heavily Powered By Digital Signage September 21, 2022 by Dave Haynes A UK start-up has developed a really interesting business model for renting short-term spaces that relies very heavily on digital signage technology to video walls to deliver the experience. Sook leases spaces to brands who need a short-term pop-up space to sell goods or launch products, but rents that same space for things like art …
No Podcast Next Two Weeks September 21, 2022 by Dave Haynes I’m taking time off, so there is no fresh podcast interview this week or next. That’s the good news. The possibly also good news is that these podcasts have been coming out weekly for six years, so there’s an archive. If you are hungry for knowledge, or need a sleep aid, there are 300 or …
Fashion Icons Use LED Column As Centerpiece At Famed Paris Department Store September 20, 2022 by Dave Haynes Just about every example of an LED based on a vertical column has been for DOOH advertising in places like airports and rail stations, but that form factor is used as a key feature in a specialty leasing set-up that pairs fashion designer Karl Lagerfeld with supermodel Cara Delevingne at a famed Paris department store. …
Christie Adds Pair Of Super Fine-Pitch LEDs To MicroTiles LED Line September 20, 2022 by Dave Haynes Christie is getting deeper into fine pitch LED, launching a pair of super-tight, flip chip-based displays to its MicroTiles LED product line. There are now 0.75mm and 1.0mm models in the MicroTiles line-up, supplementing the existing line-up of 1.25 and 1.5mm pixel pitches. The units were previewed this year at ISE and InfoComm. The two …
Why You Should Use 3D Illusion Content At Your Trade Show Booth, And How To Do It September 19, 2022 by Jake Berg Guest Post: Jake Berg, Render Impact Advancements in technology have allowed for LED walls to open a whole new market for high impact digital art. 3D and VFX designers now have endless opportunities to create stunning visual content for digital displays. Not only will using compelling 3D illusion content help your brand stand out against …
Gone Hiking … September 19, 2022 by Dave Haynes When you work for yourself, you tend to not take many or any holidays – and I am the poster-geezer for that. I think I have maybe taken an aggregate of 6-8 weeks in the last dozen years. So, my wife of 40 years as of yesterday – 40!!! – was a little dumbstruck when …
Energy Debate Over Switching Off Digital Ad Displays Expands To Ireland September 16, 2022 by Dave Haynes The debate and discussion about digital ad displays being turned off to save energy has spread from mainland Europe to Ireland. Sinn Féin Senator Lynn Boylan has called for the Irish government to restrict the operating hours of LED billboards to reduce energy demand during peak hours. “The Government should follow the example of Germany …
Small Venue In San Antonio Makes Big Investment In LED For Events Experience September 16, 2022 by Dave Haynes We’ve grown accustomed to new and upgraded venues for pro sports teams to include a lot of digital displays in the technology and game-day experience mix, but here’s a smaller and very different kind of new-build facility also filled inside and out with LED displays. The new Tech Port Center + Arena is a …
