Clever NYC CampaignCombines Full-Time Mural With Projection-Mapped Animations After Sunset February 13, 2024 by Super User Projection-mapping when done well can be quite awesome, but using that technology for advertising and special events has always been somewhat constrained by projection’s greatest adversary – natural light. So I was intrigued and impressed by an effort in New York that blends a colorful full-time mural for a brand in a high profile space …
DPAA Creates MOOHA, A Subset Association For All Of Those Ad Networks On Moving Vehicles February 13, 2024 by Super User The DPAA trade association thinks there is now enough activity and differentiation with roaming digital advertising networks to warrant creating and fostering a self-governing subset group called MOOHA, short for Moving Out of Home Association. The group, labelled a collective by the DPAA, involves companies that have ads on the top of taxis and ride-share …
ISE 2024: The Top 10 Digital Signage Trends June 25, 2024February 12, 2024 by Balthasar Mayer Barcelona | From the power of platforms to IOT for B2B: Many of this year’s digital signage innovations are software-based and need to be experienced. The invidis team walked and talked the ISE show floor to screen out 10 trends and drivers for 2024.
ISE 2024: Green Signage Under the Surface February 13, 2024February 12, 2024 by Daniel Oelker This year’s ISE didn’t put sustainability in the spotlight. But developments show a path to less energy consumption.
The Top 10 Digital Signage Trends Coming Out Of ISE: Invidis February 12, 2024 by Super User My friends at German content partner Invidis have a good post up today rounding up ISE and the top 10 digital signage industry trends emerging from the recent show. I am shattered after wrestling my snowblower this morning through 30 cm of snow that’s perfect (wet and heavy) for making a snowman (the guy who …
Back At HQ – Time For A Long List Of Thank Yous! February 12, 2024 by Super User Back at a snowy world HQ after two-plus weeks on the road, hacking my way through the seemingly inevitable ISE cold and dry cough (not COVID, tested!). Thank you notes are in order … Thanks to the Integrated Systems Europe people for putting on a massive show that was nonetheless well-run. The crowds were huge …
Digital Signage CMS Software Benchmarking So Far Suggesting They’re All Pretty Darn Similar February 9, 2024 by Super User Sixteen:Nine’s German content partners Invidis did a micro-conference last week during ISE and I finally had some spare time today to review notes about the session they did about the CMS software market. The company, which also does a lot of consulting, set aside time to talk about the findings so far from what they …
Clarification: ISE 2025 Exhibit Space Not Fully Sold Out, But Bookings Already Exceed 2024 February 9, 2024 by Super User The ISE trade show people have reached out to say that while re-booking for 2025 has been very strong, exhibit space is NOT totally booked out, as was suggested here a few days ago. However, exhibit stand space reservations are already up 10% from 2024, which was a record. Not sure where I saw the …
ISE 2024: Google Focuses on New Chromebox Launches February 9, 2024February 9, 2024 by Antonia Hamberger Barcelona | With a global team on site, Google demonstrated its commitment to the digital signage industry at ISE 2024. The focus at the booth this year was on new Chromeboxes. Invidis spoke to Filipe Ho, Global Strategic Partnerships Lead at Google, about plans for 2024.
ISE 2024: ProAV Unites Europe and Latin America February 13, 2024February 9, 2024 by Antonia Hamberger Barcelona | The economic relationship between Spain and Latin America has always been a special one. The ProAV industry, in particular, has become a focal point for collaboration between those regions. At the ISE European Latin American Summit, Florian Rotberg from invidis engaged with experts to explore opportunities for market players on both sides of …
