Removing Duplicates Frees Up About Dozen Tickets For Sold Out DSE Mixer November 8, 2023 by Dave Haynes Update: They’re gone 🙁 Good news – about a dozen tickets have come available for the otherwise sold out Sixteen:Nine Mixer coming up in a few weeks in Las Vegas. Out of confusion or people covering for each other or I don’t know what, there were several people double and even triple-registered. I went through …
AVI Systems CTO Sousa Passes Away At Company Event November 8, 2023 by Dave Haynes The digital signage and particularly the pro AV industry lost a well-known and evidently much liked veteran last night – with the CTO of big US integrator AVI Systems passing away while at a company event in Austin, Texas. Brad Sousa was in Austin with 150 other AVI employees for an event known as AVI …
Canadian DOOH Screens To Go (Almost) Black For Two Minutes Nov. 11 To Honor Veterans November 8, 2023 by Dave Haynes This is a nice initiative – a push to have digital out of home screens go black for two minutes in Canada on November 11th, which is called Remembrance Day. The Royal Canadian Legion’s initiative sees media operators and their brand advertisers to mark two minutes of silence from 11:00 – 11:02 a.m. – with …
Eastidea Marketing 2nd-Gen Of Integrated Projection Systems For Elevator Media November 8, 2023 by Dave Haynes A very, very long time ago, when TVs had tubes and cell phones were too big to slide into pockets, I got my start in digital signage with a company that put screens in office tower elevators. Back in 1999, it was hugely expensive and hugely complicated. PCs were still, generally, the size of carry-on …
Here’s The Global Ranking By Business Volume Of Digital Signage CMS Vendors November 7, 2023 by Florian Rotberg The German consultancy invidis is active on a whole bunch of fronts, from doing advisory work and putting on events to producing a German language publication covering the marketplace. Its big annual focus is a yearbook that does a deep dive into the industry – for the longest time focused on Europe but in the …
Netflix Planning Bricks And Mortar Attractions To Immerse Fans In Popular Shows (And Sell Stuff) November 7, 2023 by Dave Haynes Streaming entertainment giant Netflix is reportedly going a little down the path of Disney and Universal Studios, with plans to start opening bricks and mortar locations that let consumers immerse themselves in aspects of favorite shows. First reported in Bloomberg (paywalled), and picked up by other media outlets, the Netflix House concept would start with …
US Sports And Entertainment Venues Seeing Big Demand Jump For Sponsor And Ad Signage November 7, 2023 by Dave Haynes A US company that specializes in what it calls sports and entertainment intelligence has some interesting insights and data on why there seems to be a lot of investment these days in digital signage and DOOH screens in sports and entertainment venues. SponsorUnited, based in Stamford, CT, says there has been a massive influx of …
Tiny Maine School District MacGyvers Digital Signage Network With $20 PCs Rescued From Reyclers November 7, 2023 by Dave Haynes The CMS software firm Rise Vision has an interesting new case study out about a school district in Maine really pushing its tight budget and multi-tasking what gear it had to boost the effectiveness and impacts of digital signage communication in its schools. Regional School Unit 25 (school names are evidently cooked up by no-nonsense …
Hyper-Targeted DOOH Ad Campaign In France Boosts Purchase Intention By 153% November 7, 2023 by Dave Haynes This is an interesting glimpse at what hyper-targeting can deliver for digital OOH – a programmatic ad campaign in France for a hair removal product. The ads for something called Veet Expert were displayed in high-traffic retail and shopping mall locations to reach women under the age of 50 years and encourage on-the-spot purchases across …
Chinese TV Giant Hisense Now Distributing B2B Displays In US Via Exertis Almo Deal November 6, 2023 by Dave Haynes The Chinese TV manufacturer Hisense – top three globally based on sales volume – appears to be getting deeper into the commercial display business, having entered into an “exclusive U.S. distribution partnership with Exertis Almo, one of the largest and most specialized value-added AV distributors in North America. The agreement sees the full line of …
