NY DS investor conference will be interesting September 26, 2008 by Dave HaynesI have no current plans to attend the Strategy Institute’s annual digital out of home media investor conference in a couple of weeks in New York, but it would certainly be interesting.First of all, you have this panel:10:45 AMWall Street Panel:Performance, Predictions and Analysis of OOH Media, Billboards and Digital Signage NetworksMark Wienkes, Analyst, Goldman SachsMarci Ryvicker, …
When I grow up … September 26, 2008 by Dave HaynesOnline job board Monster has a series of wry ads taking a playful swipe at the advertising and media industry.My favorite is the little girl declaring: “When I grow up I want to be so far removed from the day to day that I need a crane to pull my bloated head out of my …
Making money in a meltdown September 24, 2008 by Dave HaynesI was out with a client last night and had a good chat about a buncha things, including where the economy is going and what it means for this space.There’s the one theory that smaller ad spends will result in smarter buying, and therefore a move away from the conventional to new platforms like digital …
Projectors that make sense: Not quite yet September 24, 2008 by Dave Haynes I have been following and babbling here and there about the development of these little pico or pocket projectors that are coming fairly quickly on to the market.They interest me for a few reasons: cheapsmall, and therefore open to creativitylong-lasting Engadget is reporting that Dell has now released one and it looks good on a few counts, but …
Coffee chain gets major sales bump from simple screens at cash September 23, 2008 by Dave Haynes I was just blabbering away at a poor client, stuck in a room with me, about how this stuff actually works when it is done well.I wandered back to my desk at head office (up in Montreal for a coupla days), and saw this on Google Reader.When you order a morning coffee at a café owned by …
Titan is also rolling out digital bus screens in NYC September 23, 2008 by Dave HaynesHi Dave, There was a news item the other day here in New York announcing Titan’s Digital “Bus King” LEDs as well. Lou Giacalone, SVP at Titan was a speaker at Strategy Institute’s Brand Activation Summit a few weeks ago and spoke about the roll-out. The LED panels are 30″ x 140 inches, uses cellular …
Chicago trying out screens on buses, platforms September 23, 2008 by Dave HaynesThe Chicago Tribune is reporting that city’s transit authority is working outdoor giant Titan to install digital advertising panels on the sides of some buses and eventually along the rail service.The Chicago Transit Authority will test the durability and power consumption of the digital display board on a bus operating along the No. 124 Navy …
I second that… September 22, 2008 by Dave HaynesWas there for about an hour before leaving- what was shocking was the promotion behind NEXT YEAR’S event in DC. Think they may want to reconsider the plan…
Stratacache announces fund targeting struggling start-ups September 19, 2008 by Dave HaynesI have heard a few times lately that some software deals are getting done with companies at least in part by the vendor effectively buying into the company to win the deal.I think that just happened to me, actually, with a happy client nonetheless changing dance partners.So it was interesting to read on aka that …
Raji Kalra hitting the road September 19, 2008 by Dave HaynesA lot of people in the industry will know Raji Kalra from his days with Artisan, and earlier on through his efforts to pull together a DS industry sales rep house.He is leaving Artisan in a week, step one in a transition that will see him go to England to take over his father’s business. …