When safe trumps best in digital signage software June 8, 2010 by Super UserA couple of things struck me yesterday during the first day of the Strategy Institute’s digital signage technology conference. Gabriel Tullier runs the student and staff-facing digital screen network for Palm Beach Atlantic University, and he explained in considerable detail the process the Florida school went through to make its software decision. It was very …
Calling A Digital Signage Mixer Audible June 8, 2010 by Super UserOk, game 6 of the Stanley Cup finals is on Wednesday night at 5 local in Lost Wages, where I have set up the western HQ of Sixteen:Nine. I have had several people asking where the digital signage mixer was, and my brilliant answer has so far been, “I dunno…” Well, it is a pretty …
Day One – Strategy Institute June 8, 2010 by Super UserFirst some whining. Lordy it is hot here. With that out of the way, I can tell you about Day One at the Strategy Institute’s Digital Signage Technology Summit. I am not going to write a bunch about it because I didn’t learn a whole bunch, and if you are a regular reader, you also …
Guest Post: It's about the data June 7, 2010 by RajiGUEST POST There are probably more than 60 digital out of home ad networks in Canada, and the numbers keep growing. I’ve been involved in various ways in these kinds of networks since 2004, and watched as the industry has evolved. One thing that hasn’t changed, though, is that there is far more available ad …
Strategy institute: UCLA and emergency management June 7, 2010 by Super User“If you don’t have good policy and design, don’t even get started,” says David Burns, whos run the emergency management program at UCLA. A former paramedic, he runs a multi-headed communications beast across the giant campus – from sms, email, and sirens to indoor LED boards. He doesn’t do many flat panels because the cost …
MIT Media Lab presenting at Strategy Institute event in LV Monday June 7, 2010 by Super UserYes, I am alive. I have been in Las Vegas since late Tuesday for meetings and then, come the morning, the Strategy Institute conference (and then InfoComm). I rented a car for the first time here (since I stuck around through the weekend) and had the bright idea of going hiking in 107F heat. Let’s …
Research confirming the somewhat obvious – ads in context work June 4, 2010 by Super UserIs running advertising that is contextually relevant a true science, or just a way of analyzing the obvious? There was a forum in New York yesterday that had media companies presenting new approaches to advertising audience targeting. MediaPost reports: Context was king during a meeting of The Collaborative Alliance in New York Thursday, where companies …
InfoComm lookahead: Prysm June 3, 2010 by Super UserI am in Las Vegas in the middle of some really good meetings, and getting set for next week, when I will be at the Strategy Institute conference and InfoComm next week. One of the technologies I am looking forward to seeing for the first time next week is the laser phosphor displays by evidently …
Digital signage players separated at birth? June 1, 2010 by Super UserNews that Swiss-based Spinitex had done a deal to have its little box run with Scala, and then a dailyDOOH post about Gefen’s little box for InfoComm, got me remembering something i noticed at DSE a few months back. The two little solid state boxes – both of them potentially great for projects that need fanless …
Saskatchewan wireless retailer lights up one of the better digital signage jobs we've yet seen June 1, 2010 by Super UserDmitry Sokolov from Ingram Micro’s Canadian office has been doing a few posts for DailyDOOH lately and he had a good one the other day about a wireless retailer, jump.ca, in Saskatchewan. There are few retail installations, anywhere, that have really seized the opportunity for digital screen installations. I would not have thought one of …
