Digital signage screens + iPads = better events January 20, 2011 by Super UserI was very surprised to sit down this morning, fire up TweetDeck, and see the RiseVision iPad contest winner was … me. Yay! The company, based here in Toronto, put out a call for entries on Twitter and in its blog for ideas for a digital signage application that bridged technologies and made good, effective …
Sightings: New teeny, powerful PC well-suited for digital signage? January 19, 2011 by Super UserAs spotted in Engadget: The Israeli firm Compulab has released a 6 inch by 6 inch, 1 inch thick little box called the Fit PC3 with a dual-core AMD and Radeom HD graphics card, and no fan. I am no propeller head, but that sounds like a pretty spanking nice little digital signage player. Reports …
Industry moods more positive: PRI research January 19, 2011 by Super UserI like Steven, Margot and the folks at the Platt Retail Institute, and appreciate the research and education they do. But boy, they could stand to do a little packaging of the data so the great unwashed can bend their brains around it. I quote from the Q4 2010 North American Digital Signage Index released this …
Navori's new software pushing broadcast-quality video out of $350 PCs January 19, 2011 by Super UserThe Swiss software company Navori doesn’t make a lot of noise in the marketplace, but they quietly do a lot of business – with installs in 90 countries and some 75,000 active licenses. That number thoroughly blows away the installed base of a lot of much noisier competitors. The company IS making some noise this …
DSE Content Awards Dinner Deadline Approaching January 19, 2011 by Super UserThe early purchase discount for Digital Signage Expo’s Second Annual APEX & Content Awards Dinner expires Friday, which means you can save a few bucks ordering now. Individual tickets can still be purchased online at www.dse2011.com at the early-registration price of $125.00, or $1,125.00 for a table of 10. After that, individuals will cost $150 …
Sightings: Interactive storefronts @ Starbucks January 18, 2011 by Super UserStarbucks Interactive Storefront from The Media Merchants on Vimeo. Here’s a nice piece of video (I like the stop-motion that shows the install process) of a Tazo Tea promotion done at a pair of high profile Starbucks locations in Vancouver and Toronto. These are window projections with a touch foil overlay, by the looks of …
Digital signage content design – work with your medium January 18, 2011 by Super UserI fly through Buffalo’s airport quite a bit because airfares are usually way cheaper than Toronto once all the taxes are slapped on. And BUF is a nice, manageable size to get in and out of. Every time I am in that terminal I see this big set of tiled screens put in place by …
Preset DSE Mixer – first details January 17, 2011 by Super UserWe have settled on the core details for next month’s Preset Group DSE mixer in Las Vegas. It will be Feb. 22, at The Pub in the Monte Carlo hotel/casino/resort. It will run 6-9ish, and we’ll have room for about 250 people, up from 180 or so last year. New venue – Last year at …
OVAB expands to Middle East January 17, 2011 by Super UserThis was hinted at a few weeks ago, but is now official – OVAB Europe has extended its reach into the Middle East region and signed up its first regional member – Abu Dhabi Media Digital Out Of Home, which runs the Al Barq Digital nework of screens/kiosks in major shopping malls over there. “Advertising …
Agency advice for DOOH: skip the adoring crowds imagery, they're not buying it January 13, 2011 by Super UserSenior out of home strategist James Davies of Posterscope in the UK has a nice guest post up in DailyDOOH that gives a too rare point of view from the agency side on the year ahead. It’s worth a read. What I really enjoyed was one of his closing points about marketing material. Showcasing Products …