Digital signage software and player on a USB stick? November 22, 2011 by Super User Jason Cremins of SignageLive had a tweet up this morning about a Norwegian start-up that has a PC that is the size of a car cigarette lighter, but capable of running Android and driving 1080P video. Laptop magazine reports how FXI Technologies showed off a USB stick-sized portable computer prototype, complete with a dual-core 1.2-GHz Samsung …
Stratacache co-sponsors city-wide charity dinner in hometown November 22, 2011 by Super User Stratacache is one of the donor/sponsors for a massive Thanksgiving dinner on Thursday in its hometown of Dayton, Ohio. More than 500 volunteers will serve up a free turkey dinner to people who are struggling through the recession, or just lonely. The organizers expect to serve one ton of turkey, 1,500 pounds of coleslaw, green …
rAVe: Measuring the Success of Digital Signage Content November 21, 2011 by rave This rAVe Publications opinion piece was written by Debbie Wilson-Dewitt, Marketing Communications Manager at the digital signage software firm VISIX. When we talk about ROI, it can be return on investment, return on involvement or just how to know your digital signage is working. A lot of people don’t think about measurement when planning their …
Updated: Kinetic says Eyes On not mandatory for OOH buys in New Year November 21, 2011 by Super User Kinetic Americas has clarified a news story yesterday that suggested the media planning agency was no longer going to buy any Out Of Home that was not measured by the Traffic Audit Bureau for Media Measurement’s “Eyes On” ratings. The story suggested the world’s largest planner and buyer of OOH would only buy Eyes On-rated media starting …
Back in the saddle November 21, 2011 by Super User OK, back from a very busy few days in California and Oregon, and a buncha airplane rides that included landing gear that wouldn’t go up, ground fog and turbulence. Whee! Things I learned traveling: you can rent a car now without ever talking to anyone (Alamo kiosks), major hotels think offering less than 20 TV …
On the road November 15, 2011 by Super User Business traveling the rest of week – posts will be spotty, at best, and probably lacking images because I am humping a little iPad and not a heavy laptop. Back at desk in a few days.
ScreenScape gives free trial subscriptions in deal with Panasonic November 15, 2011 by Super User So when I saw the headline Unleash The Power of Place-based Media, I immediately thought of Keith Kelsen and his book of pretty much the same name. The title always makes me think of growling baritone voices and monster truck rallies, and gets my attention. But turns out this headline just “borrowed” that phrase, and is …
rAVe: Chief adds iPad2 mount November 14, 2011 by Super User Designed as a consumer tablet, the iPad2 has made its way into the control system and digital signage markets. Now Chief is shipping an interface bracket to allow iPads to be mounted using nearly all of Chief’s F- and K-Series monitor mounts. Featuring custom-molded materials for functionality and durability, the minimalist design (more of a …
Radio City Music Hall gets projection-mapped for Rockettes November 14, 2011 by Super User It’s hard not to like 3-D projection mapping – the complicated but big-impact process of blasting big visuals on irregular surfaces. We’ve seen it done on ancient churches and big office towers, and on the iconic roofline of the Sydney opera house. Now the Rockettes’ Christmas show at Radio City Music Hall – which I …
PRN renews content deal with NFL Network November 14, 2011 by Super User Are NFL highlights the sort of thing that will draw eyeballs to Digital OOH screens? Sometimes, yes, I’d imagine. In other circumstances, more of a maybe. Premier Retail Networks, Inc. (aka PRN) has renewed an agreement with the NFL Network to show touchowns, picks and big hits on in-store media network screens it manages and …