Toronto school board goes ahead with screen network; Onestop bites January 26, 2010 by Dave Haynes A few months ago there was what seemed like the strangest possible RFP from the Toronto District School Board, looking for a company to install a digital signage network in schools, on its own nickel. The curious part was that ads were not going to be allowed on the screens, which kinda messed up that …
TITLE : AD-AID for Haiti Victims The January 26, 2010 by Dave HaynesTITLE : AD-AID for Haiti Victims The victims of the Haiti earthquake need our help. That’s why Clikingo New Media and Dooh-Media.com are launching Ad-Aid – a pound for pound donation scheme – to raise much needed funds. Here’s how it works. We will donate £1,000 for every £2,000 of ad spend passing through one …
Las Vegas Mixer Now Sold Out January 25, 2010 by Dave Haynes UPDATE; Well, the free tickets didn’t quite disappear as quick as a Taylor Swift concert, but they did indeed go fast. We stretched the RSVP number to 160 for the mixer on Feb. 23rd, and that’s now fully subscribed. We have people coming from all over the place, and my guess is at least 80 …
Help for Haiti – Video and Flash PSA downloads available January 25, 2010 by Dave HaynesA series of very simple hi-rez video spots are available now for download that help continue to drive awareness and donation for the relief effort in Haiti. Network operators can use to help direct funds to Red Cross groups in the US and internationally. The downloads are available here: http://www.presetgroup.com/downloads/index.html Landscape and portrait versions are available, …
good article. one marketing rule, espesi January 25, 2010 by Dave Haynesgood article. one marketing rule, espesially for the enduser market should always be, keep it simple. people got too much informations a day, aour message should short and remarkable.
Off-white paper was indeed a set-up for product launch January 24, 2010 by Dave HaynesRight before Christmas the Maryland integrator Noventri issued a strange “off-white paper” about the sorry state of the digital signage industry and how buyers were being duped by false claims and how much of what’s being done out there is wrong and ineffective.I wrote about it then, first because it was such an odd, off-putting approach to building …
Often we forget the little guy, the SMB, January 23, 2010 by Dave HaynesOften we forget the little guy, the SMB, in our discussions of the comings and goings of the Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big brands and how they do the Internet …
the Internet marketing industry. Sure th January 23, 2010 by Dave Haynesthe Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big br Often we forget the little guy, the SMB, in our discussions of the comings and goings of ands and how they do the …
Monster does monster street level promotion for new MTV series Buried Life January 22, 2010 by Dave Haynes The Buried Life is a new MTV series based on an earlier documentary about four Canuck college students from Victoria, BC who do their own “bucket list” of things they need to do before they die. Given that they are still just young pups, they are getting a serious head-start on most of us, but then …
Sightings: Projection ad window in Toronto PATH system January 21, 2010 by Dave Haynes Much of the day was spent in downtown Toronto – first at the AGM for the Canadian Out Of Home Digital Association and then hanging out with Arsenal Media’s Denys Lavigne and keeping him out of trouble.Some good things coming with CODACAN, and I will flesh that out at some point. Busy. Busy.Denys and I walked from …
