Agency-Level Ad Spot In 11 Minutes October 16, 2014 by Super User I have had a few questions for industry contacts asking if they could get logins to try out Spotomate, the DIY creative service I launched yesterday. No problem, I said. Fact is, you don’t need logins. You just go to Spotomate, select a template, and then Create A Video. It’s completely free to try and …
Safety Glass Maker Embeds Digital Signs In Train Windows October 15, 2014 by Super User The whole transparent screens in glass thing is now pretty old news – particularly in things like grocery chiller cabinets and display cases for shoes and purses. But an Israeli company has come up with a different spin – LCDs embedded in the side windows of passenger rail cars. Oran Safety Glass is launching ScreeneX to …
Beacons Driving Fitting Room Traffic In American Eagles October 15, 2014 by Super User The Washington Post has a piece up about how BLE beacons are influencing shoppers in American Eagle Outfitters stores in the US, with foot traffic into the fitting rooms jumping when beacons were used. The retailer is working with mobile app co Shopkick in 100 of its stores, using beacons to incent people to head …
We’re All Content Creators, So How Do We Curate It All? October 15, 2014 by Super User We’re all content creators now, and we’re all producing content in some form that could, in theory, find its way on to digital screens. We take photos and shoot videos with our phones, and post them to social channels. We make snarky comments and tweet them. Most of it should stay where it is, but …
VIA Debuts Dual Video Out Android Digital Signage Player October 15, 2014 by Super User Taipei-based VIA Technologies has released a new Android player that addresses one of the knocks used against these kinds of devices – the lack of multiple video outputs. The company’s new VIA ALTA DS 2 player has dual full HD independent video outputs, meaning one box can drive two screens with two distinct HD video channels. Much …
HTML5 Now Far Outstrips Flash For Supported Media Environments October 8, 2014 by Super User Were there any doubts about the adoption rate for HTML5 and the argument that Adobe Flash was still the way to go for malleable, update-able motion graphics on digital signs, take a look at this graphic from Neuranet, the Toronto start-up that does HTML5 ad authoring. HTML5 caught up to Flash a year ago, and …
Projects: Projection Mapping Transforms Romanian Parliament October 7, 2014 by Super User I love projection mapping. Even wrote a book about it. This is the Palace of the Parliament in Bucharest, Romania, which is second only to the Pentagon in size when it comes to the world’s largest administrative buildings. To celebrate the 555th anniversary of the capital city, the 23,000 sq. metre facade of the …
Apple Gets Patent Grant For Wireless, Flexible Digital Signs October 7, 2014 by Super User Apple has received patent approval for a device and method that is effectively a flexible, networked digital sign that uses Multimedia Messaging Service (MMS) media files. US patent 8,855,727 is summarized this way: The present invention relates to an apparatus and method to communicate multimedia documents or content to a mobile or fixed device over a …
Report: Google Lab Working On New Display Tech October 3, 2014 by Super User A pile of tech blogs are quoting and drafting off a Wall Street Journal piece that suggests its R&D lab is developing seamless modular display blocks that – in the absence of real details – sound most like those already in the market from Christie, Prysm and Eyevis. The Journal story – behind a pay …
STiNO Latest Firm To Jump Android Digital Signage To Intel Tech October 3, 2014 by Super User The German AV software firm STiNO is the latest company to announce it is working with Intel on an entry-level Android player that uses an x86 processor instead of something produced with ARM’s reference design. That’s at least three companies in the past week, which makes me reasonably think this is not coincidental. More likely, …
