Enplug Makes Inc’s 30 Under 30 List April 24, 2015 by Dave Haynes LA-based digital signage startup Enplug got a nice little nod from Inc. Magazine, making its 2015 30 Under 30 list of innovative companies. “It’s an honor for Enplug to be recognized as transforming an entire industry by a prestigious publication like Inc.” says CEO Nanxi Liu. “Our team is focused on building the most value-added …
UPDATED: Google’s New Chrome Release Lowers Hurdle For Beacons Adaptation April 20, 2015 by Dave Haynes UPDATE: Since this post went up I have had some people poke around and let me know the enthusiasm for this development may be a little premature, like 8-12 months. Blue Bite founder Mikhail Damiani pays a lot of attention to any technology that bridges media to mobile, including beacons. I asked him what was …
New York Subway Screens Get Nielsen-Rated April 20, 2015 by Dave Haynes New York’s MTA subway system is now big enough to merit measurement on Nielsen’s quarterly Place-Based Video Report, with 140 screens in 29 stations in view of some 1.4 million daily riders. The On The Go Travel Station network started getting rated as of Q4 2014, with the idea of establishing audience numbers to sell …
Video Display Embedded In Magazine Page April 16, 2015 by Dave Haynes Something like this has been done before, but it’s been a while and undoubtedly this stab at putting an LCD screen in a printed magazine is a step ahead. In this case, Chevy’s agency has worked with a tech company to put a video player on a page, embedded in an ad, in 10,000 copies …
Raspberry Pi Married To E-Paper, And They Make Digital Sign April 15, 2015 by Dave Haynes Here’s what I THINK is the first Raspberry Pi to be directly married to an e-paper display to make a rudimentary digital sign – the HAT Display from Percheron Eelectronics. The gadgets are being marketed via a Kickstarter project, at about $57 a unit, or 2 for $101. The HAT has a 2.7-inch e-paper display, as well as …
4K In Digital Signage: It’s Not A Sprint; It’s A Marathon April 15, 2015 by Dave Haynes I have a business contact I work with on video production, and I mentioned to him recently how it may well be time to step up production from 720P to 1080P, as that now seems to have settled in as the standard in digital signage video outputs. Nope, he said, we’re going right on past …
Video: UK’s Eclipse Digital Media Releases New Version of Embed Signage April 13, 2015 by Dave Haynes Doing posts on every version release of ALL the signage software companies out there would make for a very busy job, and probably a very boring blog. So while I am happy to learn that Brand X now does this and that, or has made something easier or added support for some gadget, I’m not …
Blue Bite, Partner Freckle IoT Creating Aggregated Beacons Proximity Ad Network April 10, 2015 by Dave Haynes Blue Bite is a NYC start-up that’s been hanging out around the edges of the digital signage and digital OOH sectors for a few years – marketing the capability and know-how to bridge smartphones and screens with tech like QR codes, SMS and NFC tags. The announced this week a deal with a Toronto company …
Talk Interactive At Tomorrow’s DSF Online Hangout April 7, 2015 by Dave Haynes The Digital Signage Federation is staging what it dubs a DSF Education Hangout online tomorrow, focused on “What to Look for in Interactive Technologies.” The 45-minute session at 2 Eastern will be run by Rise Vision’s Ryan Cahoy and feature Vincent John Vincent, from Gesturetek, and Jim Nista from Insteo. The learning objectives include: Identifying new …
Triggered Content: What’s Old Is Somehow New Again April 2, 2015 by Dave Haynes More than 15 years in digital signage has, admittedly, left me a little jaded. What can excite a bunch of people barely gets a shrug out of me when I see it or read about it. Sometimes common sense tells you something won’t every really fly – like glasses-free 3D or most of the Stupid People …