Show + Tell Debuts Totally Free Digital Signage Player App For Newest Apple TV October 30, 2015 by Dave Haynes The New York-based digital signage agency/solutions provider Show + Tell is known for working on very big canvases, like the screens up the street from them in Times Square. But the company has just released a decidedly different product called Video Sign Player – a free, entry-level signage player app that runs on the newest version …
Google’s Evolving Future In Digital Signage October 30, 2015 by Dave Haynes The digital signage ecosystem has developed at least two distinct camps, with distinct points of view, about the presence of tech giant Google in this relatively teeny industry. On one hand, there are people like me who think a company with a huge impact and footprint on the everyday working and personal lives of billions …
Uber Competitor Gett Using Digital OOH Screens To Optimize Messaging In NYC Campaign October 29, 2015 by Dave Haynes I wonder sometimes if there is more blah-blah going on about real-time, hyper-targeted Digital OOH campaigns than actual executions, but here’s an example of a brand pushing immediacy and relevance through the medium. Gett is an on-demand car service building up its user base and competing with Uber, Lift and taxi companies in New York …
Raspberry Pi Gets Custom Manufacturing October 28, 2015 by Dave Haynes Web traffic tells me there are a lot of people out there interested in using Raspberry Pi micro-computer boards as digital signage players, since it is possible to put together a player for less than $100. That crowd will be interested in news that the Raspberry Pi Foundation’s commercial subsidiary, Raspberry Pi Trading, will offer the main …
Digital Art Gallery Start-Up Skips Hardware R&D By Using Smart Signs October 27, 2015 by Dave Haynes A digital artworks startup, one of several that have popped up in the last couple of years, has realized it could dodge a lengthy, painful and expensive R&D phase by forgetting about custom display hardware and simply using a smart sign display. Digital art platform provider Blackdove is using Samsung’s smart signage system on chip displays as the delivery vehicle …
Projects: Microsoft Opens Massive Flagship Store in NYC October 26, 2015 by Dave Haynes This would have cost Microsoft a couple of bucks – a massive five-level shop on 5th Avenue in New York that is, happy to see, even more about screens than the 110 other screen-heavy stores it already has operating out in the market. This one has 22,000 square feet of space, and the signature is a …
How Four Winds Used Own Product To Boost Morale, Culture And Employee Engagement October 26, 2015 by Dave Haynes If there was a highlight for me from last week’s Forward conference in Denver, it was probably the opening session run by David Levin, the CEO of Four Winds Interactive, which put the event on. I’d tend to think of these kick-off sessions as welcomes and walk-throughs of what to expect, and not a bunch …
How A Company Saved $500 Million By Using Digital Signage October 23, 2015 by Dave Haynes In my old newspaper editor days, I verbally slapped around my reporters if they did something called Burying The Lede – putting the big news at the end of the story, if they got it in there at all. I needled a guy from EY (aka Ernst and Young) the other day at the Four Winds …
Impressions From Four Winds’ Forward Event October 23, 2015 by Dave Haynes Sitting at Denver’s airport, lamenting how I managed to book a flight with a time window that pretty much mirrors the time window for tonight’s Blue Jays-Royals game. No WiFi on plane, so I am pooched. Go Jays. The first stab by Four Winds Interactive at a thought leadership conference wrapped today at noon, after a …
Four Winds Opens Impressive New HQ Digs October 22, 2015 by Dave Haynes Denver’s Four Winds Interactive showed off its new digs last night, as the kickoff to its 2-day conference called Forward. The place is a BIG step up on the funky but overcrowded place the company was in the last few years, and wildly removed from the old house the guys who were there in the …