Brazilian QSR Bob’s Targeting 1,000 BroadSign-Powered Menu Systems August 24, 2015 by Super User I was asked by a contact recently why there were not more North American companies active in the South American market, and my honest answer was that I didn’t really know, but suspected much of that had to do with companies up here not knowing the size of the opportunities, and the scale of the challenges with …
Marketing: How Show And Tell Beats Read And Interpret August 20, 2015 by Super User I’m not going to get into the relative merits of the UK software firm Embed Signage’s latest round of enhancements to its signage platform, because there are way too many CMS apples out there to do apples to apples comparisons on, and as noted in the past, writing about minor, periodic software releases isn’t all …
AOPEN Adds Chromebase Commercial All-In-One To Chrome OS Line-up August 20, 2015 by Super User Taiwan’s AOPEN has followed up the recent release of its commercial-grade Chromebox with Chromebase Commercial all-in-one display, aka big-ass tablet. The solid state 22-inch display is billed as a versatile, tamperproof and zero maintenance device for such uses as Point Of Sale, small kiosks or retail end-caps. The unit is multi-touch panel with some degree of waterproofing …
Projects: Book Comes To Life In Silicon Valley Mall Display August 20, 2015 by Super User Speciality display maker Volanti Displays, based just south of Silicon Valley, teamed up recently with a nearby luxe shopping mall – Westfield Valley Fair – on a very different digital window used to promote the Michael Kors fashion line. The base idea was to borrow on the set-up of a shop window, but pull it into the middle …
Real-Time Data As Content: TransitScreen Adds Live And Predictive Traffic August 19, 2015 by Super User Ask anybody, in pretty much any big city, about the state of their traffic, and they’ll have a one word answer: “Horrible.” Still, it’s very handy to know just HOW horrible traffic is on the routes in and out of urban centers and chokepoints, and the guys at Washington, DC-based TransitScreen have done a partnership to add …
Apple Reported To Be Dumping iPads As In-Store Smart Signs August 19, 2015 by Super User The Apple-centric blog 9to5Mac is reporting that Apple’s impending store refresh will include a change in how it handles merchandising and product information. “With this Apple Store refresh next week,” the blog reports, “Apple will be pulling these aging iPad 2s from most of its stores. Instead of Smart Signs, Apple will begin pre-loading price …
Macy’s Testing Digital Fitting Room Service As Foil To Online Shopping August 19, 2015 by Super User Via Bloomberg A former Amazon exec’s startup is running a test in a Manhattan Beach, CA Macy’s that mashes up digital screens, mobile and some old-school warehouse ideas to rethink the shopping experience. In a nutshell, Hointer’s Whoosh program allows a retailer to focus on front of house being a real, tactile version on an …
Get The Picture About Effective Wayfinding August 18, 2015 by Tim Straehle Guest Post: Tom Graczkowski, Saturn Digital Media The old saying about a picture being worth 1,000 words rings especially true when it comes to producing effective wayfinding. From a very young age, we learn to identify colourful shapes and symbols for things like bathrooms and safety signs. It’s an approach that’s essential to good wayfinding work. …
RMG’s Q2 Financials Suggest Turnaround Efforts Starting To Work August 17, 2015 by Super User Dallas-based RMG Networks has released its latest quarterly financials, which suggest the company’s turnaround efforts are starting to make a difference and getting the corporate-focused signage software and solutions company closer to running in the black. For Q2, total reported revenue from continuing operations for the quarter ended June 30, 2015 was $9.3 million, compared …
Buh-Bye Flash – IAB Says HTML5 Is The Way Forward August 17, 2015 by Super User Via AD Age Those software and creative guys doggedly hanging on to Adobe Flash as its main motion graphics playback tool might want to pay attention to the point of view of the Interactive Advertising Bureau, which is making HTML5 the new standard for digital creative. The IAB is the organization that tries to enforce …