Event-Based UK Digital Signage Firm Adds Permanent Offer – NowSignage June 15, 2016 by Dave Haynes Another company has entered the hyper-crowded digital signage, with the twist of using low-cost Amazon Fire set-top boxes and HDMI sticks. Manchester, UK-based EventBeat had already been doing what it calls social signage – temporary set-ups at events – but has gone permanent with what it calls NowSignage. It’s a cloud-based, web-centric platform designed to run …
Sixteen:Nine Podcasts: Randy Dearborn, MGM Resorts June 15, 2016 by Dave Haynes Randy Dearborn has been running digital signage networks since 1993, starting with a skunkworks set-up at Treasure Island in Las Vegas and building that up to a network that covers 1,000s of screens across the MGM Resorts International portfolio. Now he’s Vice President, Multimedia & Guest Technology, and oversees both the low-rise and high-rise screens in …
4 Reasons Why Retail Should Adopt Omni-Channel Digital Signage June 14, 2016 by Sean Levy Guest Post: Irfan Khan, Skykit Some buzzwords and buzzphrases are just inherently bad. My favorites include “boil the ocean,” “sync,” and “edgy.” Tip: avoid the word edgy unless you’re talking about knives. A bad buzzword is one that doesn’t add something to the conversation, and isn’t a concrete concept that can be capitalized on. Omni-channel is …
Up Tomorrow On 16:9 Podcasts: Randy Dearborn Of MGM Resorts June 14, 2016 by Dave Haynes Last week I spent some time in Las Vegas with Randy Dearborn, who has been doing digital signage since 1993, since before anyone called it digital signage. He started with a skunkworks operation at Treasure Island and now runs one of the most extensive, diverse and sophisticated networks on the planet, encompassing all the screens …
PATTISON Onestop Catching Up With Captivate In Canadian Elevator Media Race June 14, 2016 by Dave Haynes Canadian outdoor media owner PATTISON Onestop appears to be catching up to Captivate when it comes to market dominance in the elevator media space – having just announced a deal to take over a set of Canadian buildings from its Boston-based rival. The company, a division of PATTISON Outdoor Advertising, has added to its Digital Office Network …
Slides: Start Your Digital Signage Project With Why, Or Don’t Even Start It June 13, 2016 by Dave Haynes Following on the old, here’s a very new take on signage – my presentation last Tuesday morning in Las Vegas at the InfoComm Digital Signage Summit. It’s not really a look at the market as a whole. It’s much more a long-form riff about the utter importance of strategy, and my open questions about some …
Time Travel: My Early 2009 Take On Future Of Signage June 13, 2016 by Dave Haynes Wow, just stumbled on this presentation I did in Montreal, at some conference or other, back in early 2009. I had most of what I was blabbering on about right, but it’s so old I was talking about Flash and Silverlight. Back then, I was also a lot more bullish about digital OOH. That just …
Upcoming Webinars On Content, Data-Driven Signage June 13, 2016 by Dave Haynes I’m involved in a couple of upcoming webinars in the next couple of weeks. On Wednesday at 2 pm, the Digital Signage Federation has a panel discussion/bun fight on “the age old questions around content for digital signage.” Questions our panelists will discuss include: My software let’s me make unlimited zones, how many should I …
Projects: Lithuania’s Teo Networks Its Instore Marketing Efforts June 13, 2016 by Dave Haynes Lithuania’s leading telco and home entertainment services provider Teo has kitted out stores with single displays and clusters in push to enhance customer services. The set-up is running in shopping malls in that country’s three largest cities, with the tech put in by solutions provider Hansab, running Signagelive on Samsung displays. The company, says a press release, …
InfoComm 2016: Day 2 Impressions June 10, 2016 by Dave Haynes The more I walked and talked here at InfoComm, the more I was drawing conclusions around what digital signage displays look like in the next five years. First, many or most of the the single displays are going to ship with embedded intelligence on them. Whatever you think of System on Chip displays, pretty much …
