Is Coca-Cola’s Big Robotic Billboard In Times Square Mechanical Overkill For Visual Effects? September 25, 2017 by Dave Haynes The big three-dimensional robotic billboard that Coca-Cola bankrolled and switched on this summer in New York’s Times Square has generated lots of attention, and led to an interesting debate about whether it’s a brilliant showcase of attention-grabbing technology, or mechanical overkill for effects that could largely be created inside the content. I haven’t seen the …
Digital Screens Replace Paper Tags At Cafe Food Stations September 22, 2017 by Dave Haynes Haven’t seen this before … displays fixed above the food guards that you’ll find in cafeterias and buffets all over the place. New partnership between Denver-based school menu-maker Nutrislice and BSI, who since originally posting ome readers have helped me find and link to here (thanks!). We’ve all had the experience of wandering around with …
Keywest Technology Debuts Swiss Army Knife Media Player September 22, 2017 by Dave Haynes Software and solutions companies are always pushing out news of platform updates, but it’s not that often I see one of these companies talking about new hardware they’ve put together. Kansas City-based Keywest Technology, which has been around this industry for 15 years, is touting what it calls a multi-use player that operate as a …
LED Tunnel Creates Immersive Experience For MLB All-Star Fans September 22, 2017 by Dave Haynes This is a nice temporary set-up using LED displays to create a tunnel effect for a FanFest indoor theme park during the annual Major League Baseball All-Star Game festivities, held this year in Miami. “Major League Baseball made it known three years ago that they were going to implement a tiered series of capital improvements …
Public And Retail Digital Experience – Play The Long View For Best ROI September 22, 2017 by Alan High Guest Post: Jeff Doud, MaxMedia Today’s consumers expect an experience. They don’t want to be sold stuff. Instead we should offer relevant lifestyle with usable chunks of information to provide context. Customer experience is more important than offers, discounts, direct messaging or raw branding efforts. Studying methods to engage customers with a soft touch is …
NanoLumens’ Cope Honored As Atlanta’s Veteran Entrepreneur Of Year September 21, 2017 by Dave Haynes Congratulations to NanoLumens founder and CEO Rick Cope, who was named 2017 Veteran Entrepreneur of the Year this morning by the Atlanta Business Chronicle, in partnership with the Metro Atlanta Chamber. Cope was one of six business leaders cited across different categories, at an awards ceremony held at the Georgia Aquarium. “I am honored and humbled by …
NEC Beefs Up Open Pluggable PC Line-Up For Digital Signage Displays, Projectors September 21, 2017 by Dave Haynes NEC Display Solutions has beefed up its line of Open Pluggable Specification (OPS) compliant computers that plug into the backs of displays and offer a Windows-based alternative to the increasing numbers of smart system on chip displays being sold in the digital signage market. The OPS computers now all include 64-bit Windows 10 Pro and …
Projection-Mapping Turns Vancouver Bridge Into Virtual Salmon Run September 21, 2017 by Dave Haynes This is the last weekend to see what appears to be an amazing projection mapping effort on the underside of one of Vancouver’s main bridges The Cambie Bridge’s underside is transformed into a wild B.C. river that shows the journey of migrating sockeye salmon in a 25-minute show, using cinematography from three B.C. rivers that …
Hamptons’ Art Museum Uses LED Walls To Make Waves With Exhibition September 20, 2017 by Dave Haynes Via Installation A gallery in the ritzy Hamptons area of Long Island, NY has an exhibit running right now that builds big LED screens into the mix to show a series of digitally-generated waves. There is a pair of 15mm pitch LED walls on the gallery exterior visible to visitors and passing motorists, showing waves …
Sixteen:Nine Podcasts: David Labuskes, AVIXA September 20, 2017 by Dave Haynes I was in the Washington, DC area last week for what turned out to be the rebranding of Infocomm as AVIXA – a loose acronym for the Audiovisual and Integrated Experience Association. The trade association had invited me, and a pile of other trade journalists, for a press conference and follow-ups about … something. They …
