Captivate Marks 20 Years Of Riding Elevators September 29, 2017 by Dave Haynes It’s likely Digital OOH and digital signage are seen by many as still-young industries, but there are companies that have been at it since the 1990s – including Captivate, which is marking 20 years of putting screens in elevators. Now based in New York, the company got its start in Boston in 1997, around the …
Outdoor LCD Takes A Licking And Keeps On Ticking September 29, 2017 by Dave Haynes Stumbled across this video, posted by Atlanta-based LG-MRI, very directly showing how their outdoor street furniture displays are VERY vandal-resistant. I don’t think a company can ever say vandal-proofed because one should never-underestimate the determination of malicious people to take something out … if for nothing more than giggles. This is one of LG-MRI’s guys …
16:9 Projects Podcast: Digital Signage Across A Northern City September 29, 2017 by Danica Trapara This isn’t a project that’s large in terms of pixels or screen counts; its impact is in its scale. The Canadian city of Sudbury is about a four-hour drive north of Toronto. With a population a little less than Jackson, Mississippi, it is the 7th largest municipality by area in Canada. Capital Networks has been …
OUTFRONT Wins 50,000 Screen NYC Transit Ad Deal September 28, 2017 by Dave Haynes OUTFRONT Media has won the advertising and communications concession agreements for the subways, commuter rail cars and buses, as well as billboards, owned by the New York Metropolitan Transportation Authority, otherwise known as the MTA. The long-term public-private partnership with the MTA is positioned as a way for the MTA to provide real-time and intelligent …
Women’s Lifestyle Publisher Marie Claire Opens Tech-Filled Next Big Thing Pop-up Shop In NYC September 28, 2017 by Dave Haynes In a slightly odd twist, the women’s fashion and beauty publisher Marie Claire has teamed up with Mastercard to open a pop-up shop in New York this fall, called The Next Big Thing Concept Shop because it features what’s perceived as whiz-bang interactive retailing technology. The store at 120 Wooster in Soho, open until the …
Ballantine’s Creates Immersive, Interactive Scotch Whisky Tasting Rooms September 28, 2017 by Dave Haynes This is a couple of years old, but the first I’ve seen of it – an interactive whisky tasting experience that blends immersive 360 projections and interactive touch screens that use optical markers on things like the bottles. It was put together in London for Ballantine’s, a Scottish distiller focused on blended whisky. The global …
Detroit Metro Airport’s DutyFree Gets The LED Halo Effect September 27, 2017 by Dave Haynes The big World Duty Free shop in the international terminal at Detroit’s main airport has added a set of displays aimed at energizing the store experience and driving sales and promotions. The showcase feature is a 3mm pitch LED halo ring hanging like a lighting fixture, the idea being the circular display is visible anywhere …
STRATACACHE Acquires Finnish Shopper Analytics Startup Walkbase September 27, 2017 by Dave Haynes Dayton, OH-based STRATACACHE has fully acquired an interesting Finnish startup called Walkbase that generates in-store analytics on shopper characteristics and patterns. The company’s software stack does the sort of tracking that uses things like roaming Wi-Fi from smartphones, as well as in-store sensors, to attach anonymous personas to consumers and then develop rich analytics around …
Sephora, Uniqlo Add Digitally-Rich Flagship Stores In Barcelona September 26, 2017 by Dave Haynes Information is limited from official channels, but I have seen word here and there about a pair of digitally-rich flagship retail stores opening in Barcelona – for Sephora and Uniqlo. The Sephora concept store appears to have a long corridor leading to the cosmetics shop flanked by a series of tall, fine-pitch LED panels, and …
New Seneca Digital Signage Player Includes HDCP Compliant Video Support September 25, 2017 by Dave Haynes Syracuse, NY-based Seneca has started marketing a digital signage player that has a built-in TV tuner and is HDCP compliant – meaning that network operators are on the right side of copyright laws if they build live TV into their programming. HDCP is short for High-bandwidth Digital Content Protection, and it’s what a lot of …
