Beth Warren Of CRI On How To Make Digital Signage Really Resonate In Retail November 14, 2018 by Dave Haynes Beth Warren of Creative Realities – or CRI for short – came recommended as a speaker for the DSF’s recent Coffee and Controversy event in New York. We’d never met, and while in New York, I seized the opportunity to meet up with her after the event to talk a lot about digital signage in …
STRATACACHE Buys UK-Based Systems Integrator Sys-Teams November 12, 2018 by Dave Haynes Dayton, Ohio-based digital signage solutions company STRATACACHE has acquired the UK integrator Sys-Teams, giving the company in-house European capability for installation, integration and field services. Sys-Teams has focused its projects in the UK and EU and, under STRATACACHE, plans to expand in Europe, the Middle East and Africa, beginning with Germany and the Benelux region. …
Sony’s Crystal LED Wall Spotted In Real World Retail Install November 9, 2018 by Dave Haynes A reader, doubling as a volunteer operative, sent me pix from Toronto’s ritzy Yorkdale mall of an actual, real installation of that giant, gorgeous Sony “crystal LED” screen that’s shown up at trade shows for the last couple of years. The CLEDIS display – new tech that is micro/mini/something LED versus the normal surface-mounted LEDs …
Practice Makes Perfect – Why You Need To Pilot Digital Signage Projects November 9, 2018 by sixteenninewpadmin Guest Post: Ellyce Kelly, Visix “Before anything else, preparation is the key to success.” – Alexander Graham Bell After spending a significant amount of time and money planning and choosing your digital signage system – hardware, software, subscriptions, content strategy, staff to manage it, etc. – you want to make sure that your launch creates …
Taking Analog Style, And Going Digital With It November 9, 2018 by Dave Haynes Here’s a digitized take on those analog flip-flap, flip-disc boards, like the ones coming out of Philadelphia profiled yesterday. The New Zealand wing of the Flight Centre travel agency chain, if it is like Flight Centres I’ve seen elsewhere, has for many, many years had signs in windows and inside that list airfare costs for …
Blockchain for Digital OOH: Why, When, How? November 9, 2018 by sixteenninewpadmin Guest Post: Dan Dawson, Grand Visual We’ve taken an active role in defining how it might affect Digital OOH media specifically. Through our work with the Digital Future Council, a think tank of clients, industry leaders, and technologists, bridging the gap between media, advertising, and technology, and here’s what we found out about the transformative role that …
New Split Flap Display Adds Digital Spin To Old School Information Signs November 8, 2018 by Dave Haynes I’m a total sucker for flip disc displays – electro-mechanical signs that rapidly flip through a succession of characters to convey information in a way that’s old school cool, and kind of hypnotic. The tech is not new. These sorts of signs have been in airports and rail stations since the ’60s. But they’ve had …
LED Light Displays Show The Ebb And Flow Of Boston’s Tides, Using Data Visualization November 8, 2018 by Dave Haynes This is one of those projects that treads the line between light and signage – though I’d probably argue it’s much more about lighting. But very smart lighting, that is visualizing data. So kinda signage. Which is why I am writing about it. Tidal Light is a public data sculpture that uses addressable LED light …
PowerPoint-based Digital Signage Platform Offers All-In $190 Solution November 8, 2018 by Dave Haynes Mention PowerPoint as a digital signage tool and a lot of industry people go into teenager eye-rolling mode. But that’s a bit unfair, as I don’t think it’s ever wise to dismiss a presentation tool familiar and used by millions and millions of business people, globally. I got a note the other day from a …
Epson Marketing Spotlight-Style Projectors For Retail Settings November 7, 2018 by Dave Haynes Stumbled across this interesting new product being marketed by Epson – a laser projector that’s set up like a ceiling spotlight, but intended to show full visuals, as opposed to simply illuminating an area. Called LightScene, the $2,500 MSRP projectors look a bit like spotlights, but have 2,000-lumen, 20,000-hour projector engines that can push just …
