Digital menu boards – for beer May 23, 2011 by Super UserThis is Victoria Day in Canada – the traditional (though inaccurate by date) celebration of the Queen’s birthday. It is a long weekend that marks the official start to the Canadian summer beer drinking season. So this is an appropriate time to point out a pilot program in the Toronto area for a digital menuboard, …
Apple’s use of iPads for merchandising displays big moment for digital signage sector May 22, 2011 by Super User When the original Apple iPad was first announced in early 2010, lots of people in the digital signage sector were intrigued by the idea of these little all-in-one players and screens being parked at the shelf-edge in retail. After all, the units offered connectivity, thin footprint, gorgeous screen and full interactivity in something that cost …
Infographic: Advertising moving from Channels to Formats May 20, 2011 by Super UserMDG Advertising, a Boca Raton, Florida-based ad agency (given all the wet, gloomy NY weather lately I am sure Boca looks pretty good right now to agency people) has developed and published a really nice, tidy infographic looking at what it calls the Shifting Ground: The Changing Scope of Advertising. The agency asserts: “In advertising, …
Sony's new retail concept builds digital signage into design May 19, 2011 by Super UserI wrote last summer about an online sighting of a new Sony store in Japan – expecting a very cool design and being thoroughly underwhelmed. The Japanese electronics giant recently opened a new concept store in Los Angeles and it actually is slick and builds digital screens into the overall design concept, in a way …
Wayfinding avatar works beyond the novelty factor May 18, 2011 by Super UserI’m not a fan of using avatars for customer service applications and marketing tools, but must admit I’m warming to one I stumbled across (via Digital Signage Today) that’s intended as a wayfinding app for public spaces like hospitals. The female avatar used for this application actually has some purpose (other than the sheer novelty …
Rugged little $249 D2Plug PC pushes HD video May 17, 2011 by Super UserI wrote the other day about the dubious merits of PC companies trying to out-market each other with steadily smaller boxes for digital signage deployments. My argument is they’re pretty much already small enough. However, going smaller on price is always in play, which is what got me interested in a little gadget called the …
Does the race to smallest, for digital signage players, matter anymore? May 16, 2011 by Super UserTweetdeck popped up a Twitter post this morning about what was dubbed the world’s smallest x86 digital signage player, which made me mildly curious. The box, marketed by iBase, is indeed teeny and looks pretty powerful and slick. Like many people, I have for years been paying attention to the PC marketplace and watching as PCs …
London Stock Exchange sparks up world's biggest MicroTiles install to date May 11, 2011 by Super User Nice deal if you can work it … 508 MicroTiles at the London Stock Exchange. At $3,000 or so (I’m not sure what the actual street price is, but this is an educated guess) that’s $1.5 million worth of display tiles in one building – the largest install to date for Christie’s unique units. …
New regional tourism hub near Montreal has digital everywhere May 11, 2011 by Super UserArsenal Media has been working for at least a year on a new regional tourism centre in the Montreal area, and the facility is now open and the content firm can make some hay about their work inside. The new Maison du tourisme de la Montérégie (MTM) at Quartier DIX30 in Brossard (attention hockey fans, this …
The $25 digital signage player May 9, 2011 by Super UserBob Rushby, whose retirement swan song for Christie Digital was co-inventing MicroTiles, still keeps his hands in technology and is working on something he’s calling Pixelized Light. He flagged a really interesting piece in Venture Beat about an extremely low-cost computing module. Game developer David Braben, the piece reports, has created a computing device with …
