AI Platform Relo Metrics Uses Computer Vision To Track Sponsor Impressions Across Mediums August 15, 2023 by Dave Haynes This technology isn’t directly related to digital signage work, but it has some interesting implications on a larger scale – a computer vision solution that tracks sponsorship impressions in environments like stadiums and arenas. A company called Relo Metrics (previously know as GumGum Sports) – which has an AI-powered sponsorship analytics platform – has integrated …
LED Mainstreamed: A Fine-Pitch Video Wall At Airport Car Rental Counter August 14, 2023 by Dave Haynes Hat Tip Michael Warner of LG More evidence of LED being mainstreamed – an airport car rental counter with a 17-foot wide fine pitch LED video wall as a backdrop. It is a 17′ wide by 7′ high 2.5mm LG wall at DFW, for the German car rental operator SIXT. It uses Peerless AV mounting …
By Adding Back Of House Digital Signage For Workers, “Everything Improved” – QSR Operator August 14, 2023 by Dave Haynes Chicago-based UPshow has a good little sponsored content piece on the QSR magazine site that gets into the impacts of back-of-house staff messaging in a food services environment – noting how better communication led to boosts in performance metrics. The CEO of a multi-brand franchise operator realized on store site visits that critical messaging – …
Oldie But Goodie: A Look At The Transparent LED Displays That Madrid Store’s Five-Level Atrium August 14, 2023 by Dave Haynes This is a now eight year old project that lined the atrium of a five-level Primark store in Madrid with mesh LED and populated the displays with purpose-designed and sync’d creative. It’s at Primark’s Gran Via location in the Spanish city – an historic 1920s department store re-made as one of the larger outlets of …
LED Mainstreamed: New Food Court In Dublin’s Airport Has 31-Meter LED Ribbon August 11, 2023 by Dave Haynes Here’s yet more evidence of how LED is now a mainstream option for designed spaces that work in digital signage – a new food court area in Terminal 2 of Dublin’s airport. The Mezz is a street food-themed concept with five different options, as developed by SSP Group, a major operator of food and beverage …
NYC Armani Exchange Flagship Uses LED Ribbons As Part Of Visual Experience August 10, 2023 by Dave Haynes Ribbon LED displays are common in sports venues and specialized environments like stock trading rooms and sports books, but I don’t know if I have ever seen one set up in a high-end apparel store. The Armani Exchange flagship store in New York’s SoHo district has a 2.5mm fine pitch LED banner that runs just …
New E-Book Aimed At Opportunity, Challenges Of Running In-Store Display Side Of Retail Media Networks August 8, 2023 by Dave Haynes There are a LOT of blog posts and white papers out there going into the opportunity and impacts of retail media networks, but the great majority of them come at it from the angles of online and mobile, with in-store displays and messaging often not getting much more than a mention or a small section …
JD Sports Pairs AR Virtual Try-On Solution With Big Video Wall In Two US Stores August 4, 2023 by Dave Haynes This is an AR mirror set-up used in a couple of U.S. locations (New York Times Square and Chicago State Street) for the retailer JD Sports, which sells guess what. Virtual try-on mirrors have been around for ages, and have improved by leaps and bounds in terms of the way they work and look. This …
Mood Media, Stingray Partner On What’s Billed As Largest US In-Store Retail Media Network July 27, 2023 by Dave Haynes Here’s an interesting example of two retail media solutions providers who I’d assume look at each other as competitors joining forces to blend installed footprints and create a mega-network in U.S. stores. Vibenomics, the recently acquired in-store advertising division of Austin-based Mood Media, has partnered with Montreal-based Stingray Business, which does the same sort of …
Florida Organic Grocer Fills New Store With LCD Ribbon Displays July 17, 2023 by Dave Haynes This is an interesting application of natively-manufactured LCDs – as opposed to cutting and re-manufacturing 16:9 screens – as ribbon displays in a small-ish organic grocery in Naples, Florida. The Food and Thought 2 store has a series of single and two-sided displays around the store, from larger-format versions suspended from the ceiling to shelf-edge …
