LED Set to Overtake LCD in Corporate Meeting Rooms by 2029, Says Futuresource November 28, 2025 by John Berkovich Corporate meeting rooms are entering the next phase of a long-running display transition, with LED forecast to become the dominant display format by value within four years, according to newly published research from Futuresource Consulting. In a video briefing (available through registration) following the release of the firm’s latest global corporate professional displays report, Futuresource …
Interpublic Study Shows In-Store Media Has Always Been Powerful – Brands Just Haven’t Used It Properly November 27, 2025 by John Berkovich A new Interpublic Group–commissioned study suggests that in-store media isn’t experiencing a “resurgence” – it never lost influence, it was merely underused. Conducted with experiential agency Momentum Worldwide, the research positions the physical store as a critical intersection of technology, emotion, and human behavior, even as agentic commerce and AI-driven personalization reshape retail. Carly Johnson, …
Jolt’s Dual-Charge Strategy Could Define Canada’s EV Future November 13, 2025 by John Berkovich When Shell announced in August 2025 that it would dismantle more than 2,000 Volta charging stations, it sent a clear message: free, ad-supported EV charging may look good on paper, but it rarely pays for itself. The U.S. experiment exposed the challenge of merging utility-scale infrastructure with media-driven revenue models. Into that breach steps Jolt …
Ex-Avixa Executives Partner With Jetbuilt To Deliver AV Market Intelligence November 11, 2025 by John Berkovich Jetbuilt has announced a new partnership with Apogee Insights, the research firm recently launched by former Avixa executives Sean Wargo and Lee Dodson, to provide deeper, data-driven market understanding for manufacturers, integrators, and consultants. The collaboration will integrate Jetbuilt’s project-management ecosystem with Apogee Insights’ analytical expertise in research, market strategy, and data science. Together, the …
Glass-Media and Digi Point Media Launch Transparent LED Poster, Targeting Retail’s Poster Problem November 10, 2025 by John Berkovich Dallas, USA-based Glass-Media, in partnership with Digi Point Media, has unveiled a transparent LED poster designed to replace printed storefront graphics with lightweight and remotely managed digital displays – the latest addition to a fast-growing category of transparent LED displays. According to Glass Media, its new display weighs just 13 pounds and can be installed …
OAAA and Leading Platforms Unite for First-Ever Programmatic OoH Transparency Pledge November 7, 2025 by John Berkovich The Out of Home Advertising Association of America (OAAA) has announced the launch of the industry’s first Programmatic OoH Transparency Pledge, developed in partnership with leading programmatic platforms including Broadsign, Perion, Place Exchange, Viooh, and Vistar Media. The initiative establishes a unified framework for integrity, accountability, and openness across programmatic out-of-home transactions. Drawing inspiration from …
